CH.13: researching and developing support

Question 1

types of research

Answer 1

online, library, interview, survey

Question 2

survey research

Answer 2

involves asking a number of people about their opinions, views, values, actions, or beliefs; guidelines on p.251

Question 3

evidence

Answer 3

material used to support claims a speaker makes

Question 4

types of evidence

Answer 4

statistics, examples, comparisons, and quotations + visual aids

Question 5

statistics

Answer 5

numbers that summarize many individual cases or demonstrate relationships between phenomena; guidelines on p.253

Question 6

examples

Answer 6

single instances used to make a point, dramatize an idea, or personalize information; undetailed, detailed, hypothetical, and anecdotal

Question 7

comparisons

Answer 7

associations between two things that are similar in some important way or ways

Question 8

similes

Answer 8

explicit comparisons that use the words “like” or “as” to link two things

Question 9

metaphors

Answer 9

implicit comparisons that suggest likeness between two things that have something in common

Question 10

quotations / testimony

Answer 10

statements made by others

Question 11

halo effect

Answer 11

the tendency to assume that an expert in one area is also an expert in other areas

Question 12

visual aids

Answer 12

charts, graphs, photographs, and physical objects used to reinforce ideas presented verbally or to provide information; guidelines on p.258-260