Attitude Flashcards
definition of attitude
mode of behaviour often a typical reaction. Often used or linked with personality. positive or negative evaluation.
- set belief/feelings
- towards people/objects/ideas
- based on past experience
definition of prejudice
attitude based on inaccurate information or if its unfair e.g. women cannot play football, Millwall fans are violent
definition of stereotype
generalisation about a person or group e.g. boys are not good at dance
what is the triadic model of attitude
cognitive = knowledge and beliefs e.g. believe training three times a week enhances the quality of life and you have knowledge to support this behavioural = how a person intends to behave based on attitude e.g. can predict if person will attend training affective = emotional and how you feel about the attitude formed e.g. training is enjoyable and i feel good when participating
how are attitudes formed
pleasant experience = positive attitude Negative experience = negative attitude - media - friends - peers - past experience - coaches - teachers - family - cultural/religion
What is the cognitive dissonance theory (attitude)
When a person has two or more conflicting ideas a level of dissonance occurs e.g. player wants to play at a high standard but doesn’t want to dedicate more time
How to reduce dissonance (attitude)
Cognitive = providing new info to dispel old thoughts Affective = changed by giving a different experience which might be more positive e.g. praise + feedback, more targets Behavioral = ensure skills are simplified to increase chances of success and reinforcement.
Changing attitude persuasive theory
Persuading an individual to change or altering their beliefs, attitudes and behavior. Depending on:
1- the persuader - someone significant, high status (national climber)
2- message - needs to be in a way that makes recipient want to change an attitude (the rock face needs to be climbed, this is the best route, take it slow!)
3- recipients - attitude is easier to change when they want it to be changed (student understands the task)
4- situation - easier to change when other persuaders are present (other students are actively encouraging that have already done it)