4 The Impact of car ownership and other travel developments, 1918-1979 Flashcards
why were cars pop
why were cars popular?
- individuality
- sex appeal???>
hippy trail
what was the hippy trail?
- rejected materialism for an ‘authentic’ experience
- trips to nepal and india via the ‘hippy trail’ particularly popular because of the opium/hashish in Afghanistan/nepal
- most people went to majorca or ibitha, but the hippy trail
cars and the consumer boom
declining car industry
- interrupted by world war 2
- planes were produced instead and petrol was rationed until 1950
- poor industrial relations post war, the ford brake strike 1978
- in the 70s, british cars were associated with poor quality, imports took over
cars and the consumer boom
car importation 70s
1/3 of cars imported from Germany/Japan in 1975
cars and the consumer boom
increasing wages + car ownership
in London
- car ownership 2.2m in LDN alone by end of 1960s
cars and the consumer boom
1950s middle class families and cars
often owned 2 cars - middle class men could commute which led to new villages such as Tewin Wood.
this also meant a decline in bus and coach journeys
cars and the consumer boom
the mini :D
1959
built by the british motor cooperation - car sold nearly 1.2m in Britain and around the world
leisure and class
overseas holidays
1.5m in 1951
8.5m in 1972
1/3 of middle class took regular abroad holidays in the 1960s, but only 1/5 of working class.
leisure/class
full employment in 1965 meant…..
60% of working adults had 2-3 weeks paid holiday a year
- 25% no entitlement :(
interwar car industry
1934…how many cars on british roads
2.5m, 1/2 of which privately owned
interwar car industry
morris minor sv
first £100 car in 1931
interwar car industry
second hand car sellers
£40-£70
interwar car industry
what did the interwar car industry reflect?
a growth in consumerism
interwar car industry
when was the preston road built
1958
