yearbook terms q-r

Question 1

QUARTERBINDING

Answer 1

Allows two different cover materials to be used on the same cover. One material is
used for the back cover, extended over the spine and across part of the front cover. Combining materials of different colors and textures add contrast to the design.

Question 2

QUICK READ

Answer 2

Offer an alternative to traditional feature stories because their short, visual formats appeal to readers. A quick-read story may supplement a traditional feature story as a sidebar, or a collection of quick-read stories may be used instead of a traditional feature story. There are many creative quick-read formats:
• Figures: table, index, listing, stats, chart, scoreboard, pie chart
• Facts: fact box, listing, top 10, summary points, informational map, diagram, definitions, profile
• Opinions: quotes, question-answer, for/against, personal narrative, journal, advice
• Time: schedule, calendar, timeline
• Interactive: fill-in, matching, connect the dots, color an object, check test, crossword puzzle, word search, quiz

Question 3

QUOTE

Answer 3

Word-for-word statements from sources, showing a reaction to, an explanation for or an interpretation of an activity, event or issue. Quotes with full attribution (person’s name, year in school or other identifier) add human interest to a story.

Question 4

QUOTE/TRANSITION FORMAT

Answer 4

A traditional feature story format that weaves together a series of direct quotes and fact-packed transitions and opens with an exciting lead.

Question 5

RADICAL WRITE

Answer 5

For two decades, countless high school publications students have learned the art of journalistic writing from The ________, the popular textbook written by Bobby Hawthorne. Jostens is honored to publish this acclaimed textbook. A website for teachers featuring exercises, activities and supplemental materials is available at _____.com. Visit Yearbook Avenue > Plan
> Order Supplies.

Question 6

RAIL

Answer 6

Expanded spacing used to frame or separate.

Created when a vertical or horizontal column/grid is left empty or mostly empty.

Question 7

READER-ENTRY POINT

Answer 7

A point at which a reader starts to read copy or look at visual elements on a spread. Multiple entry points draw in different types of readers.

Question 8

READER SURVEY

Answer 8

An effective tool for receiving customer feedback on the yearbook, allowing for improvements to be incorporated in the following yearbook. Yearbook distribution is a good time for distributing and collecting a survey.

Question 9

RESEARCH

Answer 9

Reveals what yearbook buyers want and need. Surveys and focus groups can produce helpful information, but personal contact often provides the best opportunity to determine what students want in the yearbook.

Question 10

RECOGNITION ADS

Answer 10

_________ offer family and friends the opportunity to purchase advertising space in the yearbook containing personal messages and photos. __________ are a great source of revenue for many staffs. We call them Senior Tributes and don’t make money on them.

Question 11

REFERENCE PHOTO

Answer 11

Group shots and portraits that provide a record of the

school population and the membership of organizations and teams.

Question 12

RGB

Answer 12

Red, Green, Blue. The computer’s native color space. Using _____ allows a wider gamut of colors. Always use _____ colors when working with YearTech.

Question 13

REPLAYIT

Answer 13

The school community can upload, view and share photos on the ______ website or app. _______adds value to the yearbook — at the end of the year, all of the content is sealed into a digital Time Capsule that students can access for years to come.

Question 14

REPETITION

Answer 14

Designs featuring repetition become unified and cohesive, creating predictability that creates comfort for the reader. Repetition can be achieved by employing color, shape, fonts, lines and photographic techniques. The three-peat graphic strategy is a guiding principle. Used just once, a graphic technique might appear random. When used at least three times, the graphic becomes part of a noticeable strategy.

Question 15

REPETITION OF PATTERN

Answer 15

A photo composition technique in which texture, lines or other visuals repeats in the photo.

Question 16

RULE LINE

Answer 16

Thick or thin, most often straight, used vertically or horizontally, rule lines are measured in points and can be printed in black, color or reversed out of a screened or solid area. Lines can be any width ranging from hairlines (thin) to 12-point (bold). Lines are used to unify and separate.

Question 17

RULE OF THIRDS

Answer 17

A method of dividing the photograph into thirds vertically and horizontally creating four intersection
points. The main subject falls into one of the intersecting points, a little off-center in the photo.