yearbook terms f-i Flashcards

1
Q

FACET FOIL DEBOSSING

A

Using a special die, this cover application combines heat and pressure to stamp a sharp, beveled-edge foil design into the cover.

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2
Q

FEATURE

A

A physical or emotional aspect of the yearbook product that interests potential consumers. Answers to these questions are ________: What is on the cover? How many pages are in the yearbook? How much color is used?

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3
Q

FEATURE STORY

A

A traditional-story approach packed with facts, figures, descriptive details, specific examples, quotes and poignant anecdotes. Journalistic feature stories use a catchy lead followed by short paragraphs featuring meaningful quotes and transitional paragraphs containing facts and figures.

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4
Q

FIVE W’s AND H

A

The six key questions a journalist must answer for the reader: who, what, when, where, why and how.

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5
Q

FOLIO TAB

A

For reader reference, a small identification that appears with the page number and reflects the specific content of the spread.

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6
Q

FOIL

A

Using a flat die, this application combines heat and pressure to stamp a design in ____ onto the cover. _____ are available in standard colors as well as special patterns and holographic designs.

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7
Q

FONT

A

A complete set of characters (letters, numbers and symbols) that share a common weight, width and style. Each _______ has a unique name such as Helvetica or Times. Jostens provides more than 200 ____ for use in the book. The YearTech_____card or the YTO ____ card previews all _________ available.

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8
Q

FRAMING

A

Composing a photo so that the subject is surrounded by content — sky, ground, people — that highlights the subject.

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9
Q

GET THE PICTURE

A

Intended for a photography class or an in-depth unit within a yearbook class,
the _________ curriculum was created by eight nationally acclaimed scholastic journalism experts and photography
teachers. The ___________, a 120-page, hardbound textbook
provides complete instruction in photojournalism for the yearbook photographer. The _______________’s CD contains worksheets, quizzes and PowerPoint presentations to
accompany the textbook. Click Yearbook Avenue > Plan > Order Supplies.

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10
Q

GLOSS LAMINATION

A

A clear
film that is applied to a Litho cover creating a protective coating. The glossy luster of the lamination makes printing colors more vivid. Matte and Super Matte film is also available.

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11
Q

GRAPHIC ACCENT

A

Content-driven graphic strategies should focus on readability. ____ techniques used effectively make spreads interesting for readers. _______ unify or separate content. _________ call attention to certain elements, announcing their importance to the reader. They also indicate the difference between primary and subordinate elements. ______ accent includes color, tints and rule lines. The three-peat _______ strategy is a guiding principle.

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12
Q

GRAINING

A

An application created by stamping the cover using heat and pressure and a special plate featuring a unique pattern. The result is a texture that can be felt and seen. There are 39 ____s available with a variety of looks.

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13
Q

GRAINING (CUTOUT)

A

An application where the graining texture is only applied to certain areas of the cover.

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14
Q

GRID

A

A framework of vertical or horizontal columns used for organizing and aligning content.

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15
Q

GUTTER

A

The center of the spread, where the yearbook is bound with thread and glue into the spine. Typographic
elements should not be placed in this area.

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16
Q

HEADLINE

A

The large type designed to attract readers to stories and draw them into the spread.
A well-written ____ summarizes a story and highlights its focus. A ________ should always contribute to the story and not merely label the page. _________ formats include primary and secondary. Following the inspiration of magazines, yearbook _________ are often dynamic typographic presentations.

17
Q

HIERARCHY

A

Creates order and indicates importance through size and placement. A large headline and a smaller secondary headline placed above a story create a range of three different type sizes. This range or order is a _______.

18
Q

INDESIGN®

A

Page design software by Adobe. _____is teamed with the Jostens YearTech software to make yearbook publishing
easier by offering a tool palette featuring page tools, photo tools and organizational tools. Jostens YearTech software is provided in the Jostens Yearbook Kit and for download from the Yearbook Avenue website.

19
Q

INCOME

A

Amount of money coming in to meet expenses, including income from yearbook sales and advertising revenue.

20
Q

INDEX

A

An alphabetical directory of every person, team, group, advertiser and topic featured in the words and photos on the pages of a yearbook.

21
Q

INFOGRAPH

A

Presents facts and figures, often poll and survey results, in a visual way that typically includes illustrative art.

22
Q

INTERVIEW

A

A one-on-one question and answer session with a person closely associated with an event, activity or topic. By asking carefully crafted, open-ended questions, the responses will provide information and interesting comments for direct quotes.