Weil and woerner 2013 Flashcards

1
Q

What are the three components of a digital business model?

A

Content
Customer experience
Platform

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2
Q

What is the Content component?

A

What is consumed - Product information, price and use details etc..
Digital products - ebooks, movies etc..

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3
Q

What is the Customer experience component?

A

How is it packaged?
how does the user see the content?

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4
Q

What is the platform component?

A

How is it delivered?
internal and external

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5
Q

What is the text about?

A

How companies go from place to space.

going from the physical world to the digital world.

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