Strenght and waknesses analysis

Question 1

What is the process?

Answer 1

1. What are the success factors in our industry? (feaures A from environmental analysis)
2. What are the performance affecting points (Characteristics B)
3. Semantic differential (features A and B)
4. Collect characteristic values in groups or individually & summarize for your company and if possible fir the main competitors (“best practice”)
5. Compare with the competitive analysis