Analysis of the genral environment Flashcards by Martin Stahl

What is the purpose of th analysis?

Assess trends concerning the whole company
Prevent multiple analyzes by SBU
Specification of evaluation framework for SBU
Coordination of company and SBU lines

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What are the topics of the analysis?

Economics
Ecology
Technology
Demographics
Politics &amp; Law

Each s analyzed with past future and risks/chances

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Analysis of the genral environment Flashcards

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