Social Learning Theory Flashcards
Albert Bandura suggested what?
he suggested that people learn through observation and imitation of others (role models) within a social context and particularly if reinforcement is involved.
what is social learning theory?
a way of explaining behaviour that includes both direct and indirect reinforcement, combining learning theory with the role of cognitive factors.
what is imitation?
copying the behaviours of others.
what is identification?
when an observer associates themselves with a role model and wants to be like the role model
what is modelling?
from the observers perspective, modelling is imitating the behaviour of a role model. However, from the role models perspective, modelling is the precise demonstration of a specific behaviour that may be imitated by an observer.
vicarious reinforcement?
reinforcement which is not directly experienced but occurs through observing someone else being reinforced for a behaviour.
what is a key factor in imitation?
vicarious reinforcement.
what are mediational processes?
cognitive factors that influence learning and come between stimulus and response.
what was the findings of the study from Bandura and Walters (1963)
the group who saw the model being rewarded with praise showed the most aggression, followed by the group with no consequences and the least aggression shown was by the group of children who saw that the model was being told off for being aggressive.
explain why the children / groups in Banduras experiment acted that way
it is presumed to be because of the children becoming aware of the consequences of this behaviour and sought to be praised (group 1) or to avoid negative consequences (group 2)
what are the four mediational responses Bandura identified
attention, retention, reproduce and motivation
what is attention?
the extent to which we notice certain behaviours
what is retention?
how well the behaviour is remembered
what is reproduction?
the ability of the observer to perform the behaviour
what is motivation?
the will to perform the behaviour, often determined by whether it was rewarded or punished