Rhône Valley (General Knowledge)

Question 1

What changes in wine value have occurred in the Rhône Valley recently? What effect have they had on the types of producers present in the region?

Answer 1

Prices of bottles have increased, leading to more privately owned wine production. Growers are producing and bottling their own wines instead of selling their wines to négociants.

Some top estates have begun en primeur sales, especially for Côte-Rotie, Hermitage, and Châteauneuf-du-Pape

Question 2

How has the Rhône Valley adopted sales strategies to adjust to increasing demand (think other high-demand AOCs)?