Research Methods Flashcards

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1
Q

What is the independant variable ?

A

This is the variable that the researcher manipulates in order to determine its effect on the dependant variable. An example would be seeing how chocolate effects mood. Chocolate is the independent variable.

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2
Q

What is the dependant variable

A

The variable being measured. An example would be how chocolate affects mood. Mood is the dependant variable.

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3
Q

What the control condition?

A

Where the independant variable is not manipulated. Provides a standard against which the experimental conditions can be compared.

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4
Q

What is an extraneous variable

A

Any variable other than the independant variable that could affect the dependant variable. For example the weather and personal life events.

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5
Q

What is a confounding variable ?

A

This is any variable other than the independent variable that has affect the dependant variable. Examples include noise and light.

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6
Q

What is operationalisation?

A

The variable needs to be defined and stated how it will be measured.

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7
Q

What is a laboratory experiment?

A

This is when an experiment is carried out in a controlled environment, such as a laboratory, allowing the researcher to exert a high level of control over the IV and eliminate any extraneous variables. Participants are randomly allocated to a condition. They are conducted in an artificial setting.

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8
Q

Advantages of laboratory experiments

A

1) one strength is that lab experiments have a high level of control over the IV and conditions. Therefore it is very easy to control any EV and prevent them from confounding variables that could affect data collected

2) the researcher can modify the IV and can establish a cause and effect relationship between the IV and DV.

3) another strength is that it can be easily repeated by other researchers to see if similar results are obtained. If findings are similar, the results are reliable.

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9
Q

Disadvantages of laboratory experiments

A

1) one disadvantage is that demand characteristics might occur within the study. Some participants may behave ina more positive light than normal and this is called social desirability bias.

2) a high level of control over the independant varibake and extraneous variables means the experiment can lack mundane realism. This means the study lacks ecological validity .

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10
Q

What is a field experiment

A

This is an experiment carried out in the real world rather than an artificial setting of a laboratory. The IV is still manipulated by the researcher to see the effect on the dependant variable. An example may be to observe people in the street.

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11
Q

Advantages of field experiments

A

1) one strength is that there is more mundane realism and ecological validity than lab experiments.

2) the researcher can manipulate the independant variable, cause and effect relationship between the independent and the dependant can be established.

3)an advantage is that there is less chance of demand characteristics than a lab experiment. Participants may not even be aware they are in an experiment so they behave more naturally.

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12
Q

Disadvantages of field experiments

A

1) there is less control over extraneous variables when compared to a lab experiment. Therefore, the effect on the dependant variable may not be caused by the independent variable. This means research may not be valid

2) another disadvantage is that there is less control over the sample . Therefore the sample may not be representative of the target population.

3) another disadvantage is that it may be difficult to replicate which means that they might be unreliable especially compared to lab experiments.

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13
Q

What is a natural experiment

A

The researcher takes advantage of a naturally occurring independant variable to see its effect on the dependant variable. A natural experiment is a study that measures variables that aren’t directly manipulated by the researcher for comparing behaviour in a single sex and mixed school.

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14
Q

Advantages of natural experiments

A

1) an advantage of natural experiments is that there is a high level of mundane realism and ecologicaly validity compared to lab experiments.

2) another advantage is that they are useful when it is impossible or unethical to manipulate the independent variable in a lab experiment / field experiment. For example a group of naturally stressed men aged 60-65 who have high stress levels and cholesterol.

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15
Q

Disadvantages of natural experiments

A

1) there is low control over extraneous variables compared to a lab experiment

2) a disadvantage is that they are very difficult to replicate. This means the results may be unreliable and if the experiment was repeated, the same results would be unlikely.

3) a problem of natural experiments is that they are very difficult to determine cause and effect due to low control of variables.

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16
Q

What is a quasi experiment ?

A

They contain a naturally occurring independant variable, however this variable is a difference between people that already exists such as age and gender. The researcher examine the effect of this variable on the dependant variable. They take place in a lab setting. An example would be that males have a higher testosterone level than females in a sample of 50 men and women aged 40-70.

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17
Q

Advantages of a quasi experiments

A

1) a strength is that there is a high level of control. The effects of extraneous variables are minimised. So the experimenter can be more confident that is the independant variable which has affected the dependant variable.

2) a strength is that replication is very likely. Due to strict controls, it is easier to replicate and find whether resist are reliable.

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18
Q

Disadvantages of quasi experiments

A

1) lack of ecological validity because this setting is artificial so the experiment may not be a reflection of real life.

2) demand characteristics could occur because participants could accurately or inaccurately guess the aim of the study and respond according to what they think is being investigated. This can make data collected invalid.

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19
Q

What is an observation?

A

An observation is when a researcher watches or listens to participants engaging in whatever behaviour is being studied.

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20
Q

How can psychologists observe participants

A

1) they can record data- make notes or videos so they have a more accurate permanent record
2) sampling behaviour using event sampling or time sampling (when you observe every 10 minutes or so)

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21
Q

What is non participant observation

A

This is when the researcher does not get directly involved with the interactions of the participants and does not take part in their activities. For example observing participants in the gym and the psychologist stands around and does not engage in any exercise.

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22
Q

Advantage and disadvantage of non participant observation

A

1) an advantage is that the researcher can study a situation in its natural setting without altering conditions so it is less likely for the participant to show demand characteristics.

2) one disadvantage is that it relies solely on observing behaviour. The data collected will be qualitative, interpretive and to some extent limited.

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23
Q

What is Participant observation?

A

This is when the researcher is directly involved with the interactions of the participants and will engage in the activities that the participants are doing, eg doing exercise in a gym.

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24
Q

What is one Advantage and disadvantage of participant observation

A

1) one advantage is that it gives the researcher a better understanding of what is happening which enables the researcher to collect quantitative and qualitative data through surveys and interviews.

2) this can lead to inaccurate and biased data if participants alter their behaviour in response to the researcher’s presence, leading to social desirability bias.

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25
Q

What is covert observation

A

The psychologist goes undercover and does not reveal their identity to participants. The group do not know they are being observed.

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26
Q

Advantage and disadvantage of covert observation

A

1) one advantage is that participants will not show demand characteristics as they are unaware they are being watched, making results more accurate so high ecological validity.

2) it has ethical issues are participants do not know they are part of a study. Debriefing after a study however reduces the ethical issues.

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27
Q

What is overt observation

A

The psychologist reveals their true identity and might also state that they are observing the group.

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28
Q

Advantage and disadvantage of overt observation

A

1) the researcher will find it easier to make notes as they do not hide their identity. It is also ethical because participants can give consent.

2) observer effects can occur as participants change their behaviour when they are being observed leading to invalid results.

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29
Q

What is naturalistic observation

A

A researcher observed participants in their own natural environment and there is no deliberate manipulation of the independent variable.

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30
Q

Advantages of naturalistic observation

A

1) participants are usually unaware they are being observed so there is reduced chance of observer effect and participants are more likely to act naturally, giving valid results.

2) they are useful when the deliberate manipulation of variable would be impractical or unethical.

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31
Q

Disadvantages of naturalistic observation

A

1) it is impossible to have any control over extraneous variables. This means other variables may affect the dependant variable. This could make results invalid.

2) there is risk of observer bias. Due to lack of control, the observer may be subjective and biased when trying to interpret data. This could lead to unreliable results.

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32
Q

What is controlled observation

A

Researcher observed participants in a controlled environment and this allows for manipulation of the independent variable.

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33
Q

Advantages of controlled observation

A

1) cause and effect can be determined because the observation is highly controlled. Therefore psychologists can determine if the independent variable effected the dependant variable.

2) extraneous variables can be controlled for this type of observation. Therefore it means results are more valid as can be more certain the independent variable is having an effect on the dependant variable.

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34
Q

Disadvantages of controlled observation

A

1) low levels of mundane realism and ecological validity because of the Hugh control in the observation. This is likely to reflective and not an accurate reflection of real life.

2) there is a risk of observer bias which means that the researchers own views and opinions can influence the recording of the data which becomes inaccurate .

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35
Q

What is observer bias

A

If the observer knows the aim of the study, they may interpret the behaviours differently to fit the aim. Therefore the data recorded is inaccurate and subjective. Two observers can reduce this effect. They correlate their observations. If a kappa score of +0.8 is gained, results are reliable.

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36
Q

What is event sampling

A

The observer decides in advance what types of behaviour they are interested in and record all occurrences. All other types of behaviour are ignored. Every time the event occurs, the observer makes a note

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37
Q

What is time interval sampling

A

The observer decides in advance that observation will take place only during specified time periods (eg every ten minutes) and records the occurrence of the specific behaviour during that period only.

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38
Q

What is a pilot study

A

It is a preliminary small scale investigation of the procedures to be used in the main study . It is a trial run on a small scale. It helps identify flaws before spending money on the large scale study.

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39
Q

Advantage and disadvantage of pilot study

A

1) saves time and money and ensures that the main study will work

2) the pilot study may not represent what actually happens on a larger scale.

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40
Q

What is a self report technique

A

This is when participants give information about themselves without researcher interference. This can be done in the forms of questionare and interviews.

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41
Q

What is a structured interview

A

All participants are asked the same questions in the same order. This provides quantitative data and usually consists of closed questions that have restricted answers.

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42
Q

Advantage and disadvantage of structured interviews

A

1) structured interviews are usually quite quick as they only consist of closed questions that require a yes or no answer which is less time consuming than an unstructured interview.

2) structured interviews lack qualitative and in depth data. The answers are restrictive and therefore results might be invalid.

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43
Q

What is an unstructured interview

A

An informal in depth conversational exchange between the interviewer and interviewee. Questions are not pre planned. This provides qualitative data and consists of open questions.

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44
Q

Advantages and disadvantages of unstructured interview

A

1) they are useful when investigating sensitive or controversial topics and allows researchers to gain a real understanding of the topic being investigated.

2) there is a risk of social desirability bias. Therefore the results may not be valid.

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45
Q

What is a semi structured interview

A

This type of interview combines a mixture of structured and unstructured techniques producing both quantitative and qualitative data, it consists of both open and closed questions. Some of the questions are pre planned and some the interviewer may ask some other questions he wants to discuss

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46
Q

Advantage and disadvantage of semi structured interview

A

1) with some of the questions being open ended, the interviewer can get a better idea of the interviewees thoughts and feelings on the topic.

2) It’s time-consuming to sit down with respondents and conduct an open-ended interview

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47
Q

Advantages of questionare

A

1) they are quick, easy and relatively cheap compared to interviews. It is possible to collect large amount of data and have a large sample with a questionare

2) questionnaires are very easy to replicate. If the second trial has similar results, the results can be said to be reliable

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48
Q

Disadvantages of questionares

A

1) questionares can be ambiguous and wording may not be clear. If the researcher is not there to explain questions, participants may misunderstand the questions. This could lead to invalid data.

2) questionares can have a low response rate, especially is they are sent by the post and need to be returned.

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49
Q

What is a positive correlation

A

As one variable increases, the other variable also increases as well. For example the number of ince cream sold increases as temperature increases.

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50
Q

What is negative correlation

A

As one variable increases, the other variable decreases. For example, the more time someone spends playing video games, the fewer a grades they get

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51
Q

What is the strength of correlations

A

It goes from +1 to -1
A strong positive correlation will be closer to +1.
0 means no correlation
-1 means strong negative correlation.
The strength of a correlation is known as correlation coefficient

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52
Q

Advantages of correlations

A

1) allows psychologists to establish the strength of the relationship between two variables and measure it precisely.

2) once a correlation has been conducted predictions can be made about one of the variables based on what is known about the other variable.

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53
Q

Disadvantages of correlations

A

1) correlation analysis cannot demonstrate cause and effect, we cannot tell which variable influences the other.

2) even if there is a correlation between two variables, it may be the case that the variables are not actually related but there is a third unknown variable which influence both.

54
Q

Operationalisation of variables

A

You define the variables in such a way as to make them easier to measure.

55
Q

What is null hypothesis

A

This states the IV will have no effect on the DV.

56
Q

What is experimental/alternative hypothesis

A

This predicts that the IV will have an effect on the DV

57
Q

What is non directional hypothesis (two tailed)

A

This does not state the direction of the predicted differences in conditions.

58
Q

What is directional hypothesis (one tailed )

A

This states the direction of the predicted difference between conditions

59
Q

What is a target population?

A

This describes the group who the researchers are studying and want to generalise their results to.

60
Q

What is a sample?

A

A sample is a group that is representative of the target population

61
Q

What is random sampling?

A

Random sampling is when every member of the target population has the same chance of being selected. This can be done by putting everyone’s name in a hat and picking out how many are needed.

62
Q

Advantages of random sampling

A

1) if the target population is large and a large sample is drawn, then it is likely the sample will be representative and therefore results can be generalised from the sample to the target population.

2) there is no researcher bias when selecting the sample, this is because the sample have been chosen by chance without any conscious choice from the researcher.

63
Q

Disadvantages of random sampling

A

1) it is sometimes difficult to get full details of a target population from which to select a sample.

2) not all members of the target population who are selected will be available to take part, making the sample unreliable. Some people may be unwilling to take part which may also reduce sample size.

64
Q

What is systematic sampling?

A

This is when participants are selected at even intervals from a list. For example make a list of the population and choose every 5th person on that list.

65
Q

Advantages of systematic sampling

A

1) it is far more simple than random sampling as it only requires a list of the target population and the researcher decides to select every nth person. Random sampling requires a lot more time and effort.

66
Q

Disadvantages of systematic sampling

A

1) this process of selection can interact with a hidden periodic trait within the population. If the sampling technique coincides with the periodicity of the trait, the sampling will no longer be random.

2) Not all members of the target population who are selected will be willing to take part making the sample unrepresentative.

67
Q

What is stratified sampling?

A

Stratified sampling means classifying the population into categories and then randomly choosing a sample which consists of participants from each category in the same proportions as they are in the population.

68
Q

Advantage of stratified sampling

A

The strength of stratified sampling is that all groups within a population are included therefore the sample is representative of the population

69
Q

Disadvantage of stratified sampling

A

Stratified sampling can be very time consuming as the categories have to be identified and calculated. If you do not have all the details of the target population, you would struggle to conduct a stratified sample

70
Q

What is opportunity sampling

A

This involves selecting participants who are readily available and willing to take part.

71
Q

Advantage of opportunity sampling

A

This is the easiest and most practical method of ensuring large samples, especially when compared to stratified sampling which is more time consuming and expensive to carry out.

72
Q

Disadvantage of opportunity sample

A

1) There is a high chance that the sample will not be representative of the target population as you are just picking the most convenient people.

2) some people may feel obliged to take part in the study even though they do not want to. This is unethical.

73
Q

What is volunteer sampling

A

This is when people volunteer to take part in a study. The researcher will usually advertise for people to take part in their research.

74
Q

Advantage of volunteer sampling

A

This method saves the researcher time and effort. The researcher needs to construct some kind of advert and wait for participants to volunteer their time and involvement.

75
Q

Disadvantage of volunteer sampling

A

A certain type of person tends to volunteer (enthusiastic) and this means it is likely the sample obtained will be unrepresentative of the target population.

76
Q

What is a pilot study

A

This is an initial run through of the procedures to be used in an investigation. It is possible to save time and money by identifying flaws in the procedure before carrying out the study properly.

77
Q

Advantage of pilot study

A

It allows the researcher to identify flaws in the method procedure beforehand so they do not waste money carrying out the procedure on a larger scale.

78
Q

Disadvantage of pilot study

A

It takes time and resources to carry out a pilot study and this can distract the psychologist from the main study.

79
Q

What is the experimental condition

A

This involves a group of people who are exposed to the independant variable

80
Q

What is the control condition

A

This group receives no tratement and are used to compare results against the groups that are exposed to the independant variable.

81
Q

What are some controls to use in an experiment

A

1) randomisation - using chance to control the effects of bias when deciding the order of conditions
2) standardisation - using exactly the same formalised procedures and instructions in a study
3) random allocation - ensures that each participant has an equal chance of being in one condition or another.

82
Q

What is an independant group’s design

A

In this design, different participants are used in each of the conditions. Participants are usually randomly allocated to each condition to balance out individual differences. For example, we put 20 participants names’ in a hat. The first one drawn goes to condition 1, the second to condition 2, the third to condition 1 etc.

83
Q

Advantages of independant groups design

A

1) order effects will not occur as there are different participants in each condition.

2) the chance of demand characteristics are reduced as participants only take part in one condition so have they have less chance of guessing the aim of the study which could affect their behaviour.

84
Q

Disadvantages of independent groups design

A

1) more participants are needed for this experimental design compared to a repeated measures design. In an independant groups design there are usually 2 or more experimental conditions.

2) there is always a chance that the different results gained between the two conditions are due to individual differences rather than manipulation of the independant variable.

85
Q

What is a repeated measures design?

A

In the repeated measures design each participant is tested in all conditions of the experiment.

86
Q

Advantages of repeated measures design

A

1) as the sample people are used in all conditions, there is no individual differences between the conditions. Therefore the study is more valid.

2) half as many participants are needed in this design compared to an independent groups design.

87
Q

Disadvantages of a repeated measures design

A

1) order effects may affect the results. One way to avoid effects is counterbalancing this is when half the participants do condition A first and condition b second and the other half do B first then A.

2) demand characteristics are more likely to occur because particpants are involved in the study and take part in two conditions.

88
Q

What is a matched pairs design

A

In a matched pairs design, different participants are used in all of the conditions. However participants in the two groups are matched on characteristics important for the study eg gender, age etc.

89
Q

Advantages of matched pairs design

A

1) there is less risk of order effect using a matched pairs design as participants only take part in one condition only.

2) individual differences are less likely to occur as the groups have been closely matched on specific characteristics.

90
Q

Disadvantages of matched pairs design

A

1) twice as many participants are required as compared to a repeated measures design. It may be problematic to locate this many partcipants to take part in the study.

2) the matching process is extremely difficult and time consuming as even two closely matched individuals have different levels of motivation and fatigue at any given time. Therefore individual differences cannot be completely controlled.

91
Q

What is reliability

A

Reliability refers to the consistency of a research study especially when it is repeated again and the same results are gained on both occasions.

92
Q

What is external reliability

A

This is whether the results gained are consistent over time. The test-retest method can be used to assess external validity.

93
Q

What is internal reliability

A

This is whether the test and the results gained are consistent within itself. The split-half technique assesses the internal reliability of questionares. This is when the questionare is split in half and if participants score similarly on both halves, the questionare has internal reliability.

94
Q

What is validity

A

Validity means that a study is measuring what it intends to measure when referring to the aim of the study

95
Q

Types of validity

A

External validity - the extent to which findings can be generalised to other settings
Participant validity - the results from the participants can be generalised to the target population
Temporal validity - the results of the study can be geneslsied ti people in today’s contemporary society
Internal validity - this is when the results of a study are a direct result of the manipulation of the independent variable upon the dependant variable.

96
Q

What are the three types of extraneous variables

A

1) participant variables - these are the characteristics of the participants that may affect the DV eg age, gender etc. choosing an appropriate experimental design eg matched pairs design may ekeiminage this issue.

2) situational variables - factors in the environment where the experiment is conducted that could affect the DV eg temperature time of day etc. you can resolve this using standardisation.

3) experimenter variables- factors to do with the experimenter which can affect the dependant varibake for example personality, appearance etc. Standardised instructions should ensure the experimenter acts in a similar way with all participants.

97
Q

What are investigator effects

A

Investigators may inadvertently influence the results of their research. If the investigator knows the hypothesis, they may be biased in their interpretation of the results. Observer bias and interviewer effects are a type of investigator effect.

These can be overcome using the double blind technique. This is when neither the participants nor the investigator know the aim of the study.

98
Q

What are demand characteristics

A

This is when the participants guess the aim of the study so they act in a way to please the experimenter. This is known as social desirability bias.

This can be overcome by the single blind technique. This involves making sure participants do not know the aim of the study so that hopefully this will not influence their behaviour unduly.

99
Q

Who published a code of ethics that must be followed when research is conducted

A

The British psychological society

100
Q

What is fully informed consent

A

Participants should agree to taking part in the research and should know the nature and purpose of the research. If under 16, an adult consent must be gained.

101
Q

What is deception

A

Deception should be avoided. This is when information is deliberately withheld or participants are misled without strong scientific / medical justification

102
Q

What is debriefing

A

At the end of the study, the researcher should provide detailed information about the research and answer any questions the participants may have.

103
Q

What is right to withdraw

A

Paryicpjats have the right to leave the study at any time and this must be made clear before the experiment starts

104
Q

What is confidentiality

A

Any information disclosed during the research process is confidential . Participants should remain anonymous.

105
Q

What is protection of participants from psychological harm

A

Participants must be protected from things such as distress, ridicule, loss of self esteem. This risk of harm in the research should be no greater than r regular life.

106
Q

What is an ethics committee

A

University and research departments consist of people that make up an ethics committee. Their task is to approve research proposals in terms of examining whether there are any ethical issues and whether they have been properly resolved.

107
Q

What is presumptive consent

A

This is where consent is gained from people of a similar background to participants in a study. If they agree to take part in the study then it is assumed that the actual participants would want to take part

108
Q

What is prior general consent

A

This involves participants agreeing to be deceived without knowing how and when this will occur. You ask for consent beforehand.

109
Q

What is retrospective consent

A

This involves asking for consent after they have participated in the study. If they do not consent then their data is destroyed.

110
Q

What is a cost-benefit anaylsis

A

This is when the potential harm of doing research is weighed against the potential gains.

111
Q

What is peer review?

A

A psychologist completes a piece of research and sends their work to another psychologist working in a similar field so that the work can be independently scrutinised.
The work is considered for publishing, if it is good it can be published.
The peer reviewers report on the quality of the research and their views are considered by the Research panel. Usually a double blind peer review process occurs.

112
Q

Where can Research be published

A

Academic/psychological journal
Open access

113
Q

What are Academic journals

A

They Are expensive to buy which means the general public and less well off universities may not have access to these journals or the published research.

114
Q

What is open access

A

This is where new research can be viewed online by the scientific community and the general public so that anyone can access the research and judge it.
The work deemed to be of good quality can be trusted and will be accepted and published.
Several online Journal pls ask readers to rate articles.

115
Q

What are the main functions of peer review

A

1) allocation of research funding
2) increases probability of weakness/errors beings identified before being published
3) poor research gives a poor image of the university

116
Q

What is nominal (discrete) data

A

This is data in seperate categories such as grouping people according to their eye colour.

117
Q

What is ordinal (continuous) data

A

Data is ordered in some way, for example who scored the highest to lowest in an IQ test

118
Q

What is interval(continuous) data

A

Data is measured using units of equal intervals such as miles or centimetres. Many psychological studies use their own interval scales (eg How stressed are you from a scale of 1-10).

119
Q

What is quantitative data

A

Data that represents how much or how many of something. It is measured using numbers of quantities. For example closed questions in surveys.

120
Q

Advantages of quantitative data

A

1) easier to analyse than qualitative data so comparisons between groups can easily be drawn
2) data is more objective and less open to bias than qualitative data.

121
Q

Disadvantages of quantitative data

A

1) it lacks validity and means we may not be measuring key variables identified in the aim.
2) lacks meaning and just consists of numbers or yes and no answers. Could be subjective.

122
Q

What is qualitative data

A

This is data in the form of information which is lengthy and has lots of detail. Examples include open questions in questionares.

123
Q

Advantages of qualitative data

A

1) can gain lots of detailed data which will help appreciate the complexity of human behaviour.
2) data is high in vailidity and usually measures concepts stated in the aim.

124
Q

Disadvantages of qualitative data

A

1) data is usually unreliable so if the study was repeated, it is unlikely the results would be the same.
2) you may be quite subjective when you analyse the detail and it may be difficult to generalise and make conclusions

125
Q

What is primary data

A

This is information observed or collected directly from first hand experience .

126
Q

What is secondary data

A

This is data that has already been collected but used for another purpose.

127
Q

What is a meta-analysis

A

This refers to the process of combining results from a number of studies on a particular topic to provide an overall view.

128
Q

What are measures of central tendency

A

1) mean
2)median
3) mode

129
Q

What are measures of dispersion

A

1) range
2) standard deviation

130
Q

Reasons for conducting the sign test

A

1) the data is nominal/ in categories
2) it is a repeated measures design
3) the psychologist aims to look at the difference in outcomes of the two conditions