Quizelt Notes

Question 1

item with a comment (to see all items with comments, go to the View menu > Items with comments)

Answer 1

Pushpin icon

Question 2

unposted change

Answer 2

Bold

Question 3

What do you understand by words “Funnels” and “Search Funnels” ?

Answer 3

series of steps your customers take before completing a conversion

Question 4

On what parameter you should focus to lower your First Page Bid Estimates?

Answer 4

Quality Score

Question 5

How to calculate conversion rates for an ad?

Answer 5

divide the number of conversions by the number of ad clicks

Question 6

You can also use _____ to help track the performance of your keywords.

Answer 6

auto-tagging

Auto-tagging automatically imports AdWords data into Analytics. Combining AdWords data with the rich post-click information provided by Analytics allows you to see what happened on your site after people clicked on your ads.

Question 7

Display ads per ad group

Answer 7

300