Qualitative Research Methods: Focus Groups - Archer Flashcards
Why did Archer do Longitudional Interviews?
So that she could get more data long-term
Why did Archer also do group interviews?
So that she could see how they interacted with each other
How many students were involved with the Longitudional Interviews?
53
How many students were involved with the Group Interviews?
36
What years of pupils did Archer do the research with?
Year 10 and Year 11 Students
What was the class background of all participants?
Working class
What was the ethnic background of all participants?
It was broad
How did the young people construct their identities?
They based it on branded clothes
Why did the working class pupils draw value from branded clothes in relation to the middle class pupils?
Because it separated them from the middle class students
What did Archer find with working class pupils who could not afford branded clothing?
They would be mocked by other pupils
Why did the working class students negatively perceive their education prospects?
Because they had not done well in school
What was the impact of wearing branded clothing to school in relation to teachers?
It lead to clashes with teachers
What was the negative impact of the response of the teachers to the branded clothing?
Working class pupils were punished more frequently
What did the teachers fear about working class pupils wearing branded clothes?
They felt the consumer lifestyle would eventually draw them into illegal activity
How did the working class students feel about university?
They did not want to go there
