Purpose of Health Program

Question 1

Logic Model Terms
Goal: Desired outcome.
Audiences: Target groups.
Objectives: Measurable
outcomes.

Intervention:
Strategies: Approaches to achieve objectives.
Activities: Actions to implement strategies.
Resources: Needed assets.

Answer 1

A logic model is used to clearly outline the relationship between resources, activities, and outcomes to guide program planning, implementation, and evaluation.

The logic model is a tool used to apply planning terminology in a clear, organized way.

Question 2

Goals: Key Points
Definition: Broad statements of desired results.
Purpose: Sets overall direction for the program.
Common Verbs: Improve, increase, promote, prevent.
Example: Improve availability of fresh fruits and vegetables.

Question 3

Audiences:
Primary: Direct recipients you aim to engage/change.
Secondary: Indirect recipients influencing the primary audience.

Objectives:
Definition: Desired impact over time. short-term steps that lead to achievement of overall goal
Details: Specify who, what, how much, and by when.
Types: Outcome and process; short, medium, and long-term.

Question 4

Goals vs Objectives

Goals

Broad, general direction.
Not time-limited.
1-2 per program.
Links to strategic/population-level goals.
Not easily measurable.

Answer 4

Objectives

Specific, time-limited actions.
Measurable and quantifiable.
Multiple per goal.
Clearly defined target and deadline.
Links to goals.

Question 5

Key Elements of Objectives

Who?

Target audience (e.g., participants, employees)

What?

Desired outcome (e.g., awareness, access)

How much?

Success measure (e.g., 10% improvement)

By when?

Timeline (e.g., specific date, 6 months)

Question 6

Planning Terminology (Logic Model)

Answer 6

Version 2:

Goal – Broad aim.
Audiences – Target groups.
Outcome Objectives – Measurable changes expected. (SMART format: Specific, Measurable, Appropriate, Realistic, Time-bound).
- Specify the intended effect of the program
- What your target audience will know/be able to do.
- Short, medium, long-term

Strategies – Approaches for achieving goals.
Activities – Specific actions.
Resources – Needed inputs.
Process Objectives – Steps for program implementation (how the program is delivered, program activity) - typically short-term.

Question 7

See example

Question 8

Developing objectives

Answer 8

Short term, medium, long-term

Question 9

Results from situational assessment should guide process

Answer 9

True

Question 10

Levels of Change & Targets

Individual – Awareness, attitudes, knowledge, behaviors.
Interpersonal – Social networks, support, connections.
Organizational – Policy change, program adoption.
Community – Collaborations, social norms, support.
Public Policy – Societal norms, policy support, implementation.

Answer 10

See example

Question 11

See examples