Primary Qualitative - Group Interviews Flashcards

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1
Q

What are group interviews?

A

Participants are interviewed as a group rather than individually

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2
Q

What are the strengths of group interviews when researching anti-school subcultures?

A

May feel more comfortable being with people who have the same attitude towards school as them

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3
Q

What are the weaknesses of group interviews when researching anti-school subcultures?

A

May lie about their feelings towards school to try and impress which will reduce the validity of findings

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4
Q

What are the strengths of group interviews?

A

Funding - cheaper to interview several people at the same time

Quicker to conduct than one-to-one unstructured interviews

Informed consent

Produce qualitative data - interpretivists like

Validity - gain a true picture

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5
Q

What are the weaknesses of group interviews?

A

May lack validity - peer pressure

Lack reliability - every group interview different

Not representative - small sample, cannot be generalised to research population

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