Planned answer - strategy Flashcards
Expected strategy Q - headings
- Introduction
- Strategy and its importance
- Understanding of today point
- Vision, future point
- Rational strategy - Mintzberg’s 5 Ps
- Emergent strategies
- Conclusion
Expected strategy Q - strategy and its importance
- Define strategy
- Mention today and future points
- Discuss lack of strategy previously
- Discuss issues facing ETI and need for strategy moving forwards
Expected strategy Q - understanding of today point
- Discuss need for understanding of today position
- Discuss PESTEL, Porter’s 5 forces, VRIO
- Mention business consultant for above
- SWOT analysis
- Mention opportunities to strengths and weaknesses to threats
Expected strategy Q - SWOT - 3 strengths
Size
Ownership/control
Business trained directors
Expected strategy Q - SWOT - 4 weaknesses
Financial position
Lack of synergy
Brand
Employee retention
Expected strategy Q - SWOT - 3 opportunities
Remote work
Electric vehicles
Strategic partnerships
Expected strategy Q - SWOT - 4 threats
Predators
Tech changes
Foreign worker difficulties
Trend towards environmentalism
Expected strategy Q - vision, future point
- Discuss need for vision
- Discuss lack of defined vision previously and likely mix of visions
- Discuss need for new vision to be org wide
Expected strategy Q - Mintzberg’s 5 Ps - Plan
- Discuss options put forward by external consultants
- Discuss ‘going nuclear’
Expected strategy Q - Mintzberg’s 5 Ps - Pattern
- Discuss pattern for past behaviours forming a sort of emergent strategy
- Discuss avoiding past behaviour
- Discuss building elements of past behaviour in
Expected strategy Q - Mintzberg’s 5 Ps - Position
- Mention strategic tools used already
- Is this the right time to consider growth strategy at all?
Expected strategy Q - Mintzberg’s 5 Ps - Perspective
- Mention perspectives of uni professors
- Mention customer perspective re. brand
Expected strategy Q - Mintzberg’s 5 Ps - Ploy
- No ploy previously
- Mention focus on environmental issues
Expected strategy Q - Emergent strategies
- Discuss and define
- Discuss need for awareness and responsiveness
- Mention combo of rational, deliberate with emergent to form realised strategy
Strategy definition - who and what?
Johnson et al.
‘The long term direction of an organisation’ which includes ‘deliberate, logical and more incremental emergent patterns of strategy’
Emergent strategy definition
The effects of external influences on the deliberate strategy
