MIL Flashcards
False, inaccurate, or misleading information
Misinformation
Used to inflict harm on a person
Malinformation
Subset of propaganda and is false information that is spread purposely/deliberately to deceive.
Disinformation
7 Types of Misinformation & Disinformation
- Satire/Parody
- False Connection
- Misleading Context
- False Context
- Imposter Context
- Manipulated Content
- Fabricated Content
No intention to harm, but has a potential to fool.
Satire/Parody
When headlines,visuals, or captions don’t support the context.
False Connection
Misleading use of information to frame an issue or an individual
Misleading Context
When genuine content is shared with false contextual information
False Context
When genuine source are impersonated
Imposter Contex
When genuine information or imagery is manipulated to deceive.
Manipulated Content
Now content is 100% false, designed to deceive and do harm.
Fabricated Content
- Considerations are made to put texts in certain types of media.
- It is the easiest way of communicating to your audience in the absence of images.
- The use of various font types can express different emotions or meaning.
Text
Design Principles
Emphasis
Appropriateness
Proximity
Alignment
Organization
Repetition
Contrast
act of perceiving by ear
Hearing
conscious experience that requires concentration so the brain can process meaning
Listening
Types of Visual Media
- Formally
- Informally Produced Visual Media
Purpose of Visual Media
- Gain attention
- Inform
Moving the camera lens to one side or another, as if you’re looking from left to right.
Panning shot
Moving the camera lens up or down while keeping its horizontal axis constant as if you’re nodding.
Tilt shot
Allows you to move closer or farther (zoom in, zoom out respectively) without physically moving the camera.
Zoom
Comes from the tracks laid down for the heavy camera to move along. The phrase dolly means to step forward towards the subject with the camera while dolly out means to step backwards with the camera, keeping the zoom the same.
Dolly
Moving the camera to its side
A very rare movement, only used in specific moments
Roll
- Involves motion from left and right
- Similar to dolly
- Moving the camera physically to the left/ right while maintaining a perpendicular relationship.
Truck
The camera continuously follows the subject’s action.
Tracking
- Moving the camera up or down without changing the vertical and horizontal axis.
Pedestal
PRE-PRODUCTION STAGE
Planning meeting
Creative brief
Storyboard
to unify the project team members and lay out the lines of action each member must do.
Planning meeting
A short and detailed summary of a company’s background and the campaign goals it aims to achieve. This may serve as a blueprint
Creative brief
A visual representation of a film sequence and breaks down the action into individual panels. This sketches out how a video sequence will unfold.
Storyboard
During this stage, the designers take over the visual aspects of the project to determine how it looks and feels. Aided by the storyboard, the production staff creates:
Production and designing the visual aspects
Also called the post-production stage, it is the most complex of the multimedia development process. All the sound and visual components are combined in a logical way.
Review and editing
During this stage, test members of the audience use the multimedia piece while the team members observe. Depending on the goals of the project, the staff might observe user’s reactions or have them answer questions to see if the project hits the right mark.
User testing
