LO 2.1.3: Access a client’s risk tolerance, risk perception, risk capacity, attitudes, and beliefs to formulate recommendations Flashcards
LO 2.1.3: Access a client’s risk tolerance, risk perception, risk capacity, attitudes, and beliefs to formulate recommendations that are consistent with their personal preferences and financial needs.
Risk Assessment
Measurement of clients’ psychological ability to deal with uncertain outcome
- helps manage the volatility and risk of investing
- best done by collecting qualitative and quantitative data
When does Risk Assessment take place
Completed during the data gathering step of the financial planning process.
Components of Risk
Risk tolerance, Risk Perception, Risk Capacity
Risk tolerance
Tradeoff that clients are willing to make between potential risks and rewards.
Risk perception
Assessment of the magnitude of risks being traded off
* How to invest $5K investment vs $500 investment, different take on how much risk they can afford
Risk capacity
Degree to which the client’s financial resources can cushion risks
* How much risk can a client take on if they have a massive amt of net worth; e.g. can they afford to lose $100K, vs. not afford, not enough wealth to cushion the downs
How are attitudes, beliefs, and values connected
they all affect each other-
- attitudes are affected by beliefs and values,
- beliefs are affected by attitudes and values, and
- values are affected by attitudes and beliefs
Attitudes
Reflect opinions, values, and wants
* e.g. ESG investing; incorporating values, affects attitudes toward risk and belief how much risk they can tolerate, etc.
Beliefs
Are a type of attitude because they reveal the understanding of some aspect of one’s life
Values
Attitudes and beliefs for which one feels strongly
* Represent what a person believes to be right
Context
Greatly influences a client’s perspective
- Includes past history or any conditions that presently exist.
- Example: when markets headed up, gives context; when markets headed down, also gives context. Affects their risk tolerance and answers to risk assessment questionnaire.
Psychological profiles
Helps predict the way a client will perceive and judge any recommendations
* Understanding the unique profile of a client
Perception
How people are aware of things, people, events, or ideas
* Perception is their reality
Judgment
Decisions they make, or conclusions they draw from their perceptions
- Making conclusions about what has been perceived
- Can help them overcome biases they come to the table with, but unless they change their perceptions, they are not going to change their judgments/decisions.
How can you best assess a client’s risk tolerance, risk perception, risk capacity, attitudes, and beliefs
doing a little bit of psychology as we walk them through this
- helping them see things from a rational, unbiased and emotional (as much as possible) frame of reference
- get a true measure of their ability to tolerate the volatility of the market