Lecture 21 Compellingness Flashcards

1
Q

Compelling Experiences

A

They draw and hold our attention

makes us fell they are important and stick with us making us think about them

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2
Q

Examples of compelling experiences

A
Arts and compelling natural configurations
Theories 
Sports and games
Quotes 
Jokes 
News
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3
Q

The Compellingness Theory

A
  1. Were interested in our social status and place in it

2.

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4
Q

Were interested in our social status and place in it

A

We are wired to think socially because we are a social species, very important to live in a society. anything to do with people is compelling like good stories
Group size correspond to brain size

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5
Q

Americas most wanted painting

A

painting was made as an art project, in which they depicted the most wanted and the least wanted painting.

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6
Q

Narrative

A

All stores have characters and conflict, we think in terms of desires and goals

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7
Q

Gossip

A

Serves some funtion in society such as social bonding, secrets (you got inside information), what makes gossip juicy. People care more if people with high status lose status

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8
Q

News

A

they are competing for your attention and make their stories compelling

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9
Q

Conspiracy theories

A

They are attractive because its about “secret information” about people. (feels like a good story)

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10
Q

Sports

A

People are in conflict

People tend to favor their ingroup as opposed to the other group.

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11
Q

Alien Abductions

A

Reports of alien abductions has dropped dramatically, because everyone can take pictures they are less likely to make it up.

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12
Q

Alien Intelligence

A

The more features an Alien has with a smart human the higher people tend to think that that alien is intelligent

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13
Q

Bad science

A

astrology and crystal healing has more to do with people than actual science.

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14
Q

Gods

A

We think of Gods as human, like describing him in human ways.

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15
Q

Fear

A

Negativity bias attend to believe negative information

We believe more dangerous generalizations

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16
Q

Hope

A

We are happy when we believe something is beneficial, wishful thinking

17
Q

Plastic Arts

A

Art made with things

evolution made us like views from high up

18
Q

Accidents

A

We are compelled to watch accidents and failures so we don’t repeat them.

19
Q

Attractive People

A

They make us feel good because they would make good offspring,

20
Q

Fear and Hope; Stories

A

Urban legends, Bad Science, Religion, Conspiracy Theories are all supposed to scare you and then sell you a solution to that fear, which humans are compelled to be interested in. (they play on your hopes and fears)

21
Q

Patterns and Repetition

A

We are intrinsically rewarded for finding patters and regularities.

22
Q

Patterns; Plastic arts

A

We do not find complexity or plainness interesting, but enjoy structure

23
Q

Fractals

A

We find fractals attractive because nature has fractals,

24
Q

Narrative

A

Reincorporation of symbols
Titles of books have gotten shorter
Makes them easy to understand and remember

25
Q

Quotations

A

We like rhymes, and we remember things that rhyme

26
Q

Repetition

A

Availability Cascade, reoccurring information

Music hearing songs again and again makes us like them more.

27
Q

Resolving puzzles and Contradictions

A

We are atrocious, not precocious, we are here to learn, thin cortex predicts intelligence, seeing things that don’t seem right triggers the dopamine system and spikes our interest.

28
Q

The sweet spot

A

Too many pattern bores us so does too much incongruity so there needs to be a balance.

29
Q

Incongruity in Sports

A

We are much more interested in unpredictable and close games

30
Q

Conclusion in Compellingness

A

We can realize what compels us and understand how it is compelling us.