Language Of Webpages Flashcards
Define website.
A collection of webpages and related content identified by a common domain name and published on at least one web server.
Outline the two types of website.
Public and private
Define a public website.
Publicly accessible websites collectively constitute the World Wide Web.
Define a private website.
Only accessible on a private network such as a company’s internal website for its employees.
Define a web browser.
A softer application used to access web pages
Outline websites conventions.
Navigational features.
Web banners.
Flash elements,
Advertisements.
Multimedia features (images, videos etc).
Web links (hyperlinks) - internal and external.
Outline the different purposes of web pages.
Inform.
Advise.
Entertain.
Pursuance e.g. charities.
Outline the different mode of productions.
Corporate (business). Public. Amateur. Not fixed/subject to change. Planned/designed.
Outline the mode of reception.
Audience activated/user-led.
Outline the lexis and semantics of webpages.
Lexis often has the same meaning in other contexts e.g. shopping ‘cart’, ‘checkout’ etc.
Specialised nouns e.g. ‘link’, ‘homepage’ etc.
Verbs: ‘click’ and ‘surf’.
Nouns used as verbs ‘google’.
Outline the discourse of webpages.
Imperatives used to direct visitors to web pages.
Friendly interaction with webpage visitors.
Interrogatives used to offer other actions.
Outline the pragmatic and phonology of webpages.
Sarcasm, jokes and emotive language - depends on the sites content.
Alliteration to make short links stand out.
Use onomatopoeia.
outline the graphology of webpages.
Columns and boxes offering a range of options.
Images to enhance content - break up the site.
Colours are important - make attractive.
Brief and condensed text to allow for skimming.
