I daniel blake Flashcards
who directed the IDB
Ken Loach - well established film producer in the independent film industry, HE IS THE USP, left wing criticizes conservative party
What companies produced and distributed the film
Sixteen films (produced)
WHY Not productions
eOne (distribution + marketing)
Who funded?
BBC (public service broadcaster) BFI only fund products that: - innately British - niche / alternative - culturally significant - educational
What genre is the film
Social realism - presenting issues faced in society
It is a low budget film
how was the film marketed
traditional forms:
- newspapers (daily mirror left wing)
- posters
mentions of the palm d’or awards niche award engages audiences who was a more cultural experience
How did e- One market
guerilla marketing techniques :
- projection of quotes and images on London landmarks (specifically targeting British audiences)
- contact regional building and talking about the films
- put up flyers to advertise the film
where did it premiere
Premiered in the New castle and Jeremy Corbyn was invited and tweeted about the film
Curran and Seaton
Contradicts
Resulted in a more creative and diverse film
Not ALL about profit and power (educational)
What showed this was low budget
- no special effects
- limited camera angles
- ## unrecognized cast
Who regulates the film industry?
BBFC
IDB was awarded a 15
Livingstone and Lunt
Regulators have to tread on a fine line between protecting the public and offering educational benefits for example