Black Panther

Question 1

Aims and intentions

Answer 1

Aims of this film is to generate as much profit as possible by enticing audiences to come in and watch the film.

Question 2

Film genre

Answer 2

superhero, action, sci- fi, fantasy

Question 3

Contextual links

Answer 3

Vibranium- rich minerals in Africa exploited by the western world
T’challa- Huey P Newton leader of the black panther activist group
Released during black history month
Donald trump elected tension in the black community
FIRST black superhero in mainstream media

Question 4

Target audience and how they are targeted

Answer 4

-MARVEL fans
- black families/ community
- women as one of the main characters is a powerful woman
12- 45

Question 5

Gender

Answer 5

Men aligning with stereotypes of being strong and powerful
Women contradicting stereotypes as they are also strong and powerful and intelligent (technology)
Woman are still somewhat sexualized through their clothing

Question 6

Africa

Answer 6

Presented as more technologically advanced than the western world (contradicting stereotypes and the post colonialism theory)
Afro- futurism

Question 7

MARVEL

Answer 7

slowly progressing towards a variation of representation of races in the media. HOWEVER some may argue only done for profit

Question 8

Marketing of the film

Answer 8

Promoted across social media platforms #blackpanther
Cast interviews published 
VIRAL MARKETING
promotion at large sporting events 
VERTICAL INTEGRATION
synergy deals (Lexus)
Fan Expo

Question 9

who produced and distributed

Answer 9

PRODUCED by Marvel

DISTRIBUTED by Disney