Globalisation Flashcards
Hard to define/cultural homogenisation is not occurring- Giddens
Suggests instead of simply Westernisation, it’s more complex than that- it’s a two way sharing of cultures. It is the reason of local cultures being appreciated.
Eg. Reverse Colonialism- non-Western societies are not colonising the way things are done in Western societies Latinisation- Americans in LA taking on Latin cultural practices
Hard to define- Spyby
Globalisation may have started as Westernisation, but now non-Western societies are an integral part of the process
It is the exchange of practices between multiple locations in the world.
Eg. Japan first adapted Ford’s assembly line then Japanese innovations to this (Post-Fordism) strategies now adopted in US
Easy to define/cultural homogenisation is occcuring- Friedman
Globalisation is what society thought it was and is simple- Americanisation.
Globalisation has an American face- it is American brands expanding globally
Eg. McDonalds, Apple found in most countries and Western companies are more dominant over the East
Easy to define/ cultural homogenisation is occurring- Fukyama
Direction of Globalisation is Western capitalist liberal democracies.
Countries have questioned democratic Liberalism but have found it to be most durable.
Globalisation is westernisation of politics
Does not lead to increase of digital forms- ourworldindata.org
Inequality in globalisation of the digital world.
92% UK access to internet
3.8% Democratic of Congo
Can’t really claim Globalisation has a direct relationship with digital forms as there is still a digital divide in third world countries so it’s still a Western thing
Has a positive impact on digital forms- McLuhan
Predicted a global village would form- everybody lives in the utmost proximity created by electric involvement in each other’s lives (reduces the entire world to dimensions of a village- communication instantaneous)
- phones, tablets and extension of media platforms such as news online
Helps to maintain friendships across the globe
Globalisation has negative impact on digital forms- Boelstorff
Globalisation allows people around the world to be connected through virtual communities
Second life- identity can be changed through avatars, lack of regulation on online behaviour, inappropriate behaviour reported to police for ‘rapes’ etc tricky to monitor and can encourage anti social behaviour without repercussions
Globalisation has positive impact on digital communication- Castells
If Globalisation embraced, digital forms can enhance productivity and economic activity through networking
Information Age- not in Industrial Age anymore focused on coal, gas, we have access to information and society is focused on this
Linkdn- can access employees/employers and network socially (multiple forms) to get jobs
Websites such as indeed
- gain social capital
Globalisation has positive impact on digital forms- Carter
Increase in digital forms has led to online communities which allow for world wide relations.
Cyber City- people make as much effort online as they would in person. Found they would continue relationships offline
Negative age inequality- Garside
Introduction of broadband leaves out older generation
Generational differences in use of digital communication
Digital natives- young people brought up on the internet and can easily access
Older generation not as capable and do not identify with this generation
Negative age inequality- Berry
Older gen have lack of skills/interest which stop them from accessing internet
- psychological barriers
Positive age equality- Berry
Websites have been specifically designed for older audiences- they are included in the digital world
Eg. mealsonwheels (delivered to those unable to prepare), silver surfers (dating site), fabover50s (fashion)
Negative age inequality- Palmer
Younger people suffer due to parenting with technology
Insufficient parenting techniques such as relying on technology to occupy their children leads to younger people struggling with face to face socialising
‘Toxic parenting’
Negative age inequality- Postman
Children on the internet can be exposed to adult content
Eg. Porn, violence
Positive effect identity age- Garside
Younger generation are proficient in technology
- skilled and capable for work in new technological world
- ‘digital natives’
Positive effects age- Shaw & Gant
Digital communication can relieve loneliness especially for older gen.
eg. Covid can allow for communication, good for mental health of older and younger
Negative inequality class- Mertens & D’Haenens
Access to and use of technology varied among different social classes leaving lower classes disadvantaged
Digital divide in Brussels
M/c used more for gaining further knowledge whereas W/c for entertainment
Social class had bigger impact than other factors such as gender
Negative inequality class- Helsper
Digital divide in poorer homes
Parents less able to help than m/c and leaves them with less skills preparing for workplace/education
Negative inequality class- Boyle
Media convergence- interlinking of social media profiles promoted ruling class ideology Values profit, private ownership, material objects
Negative inequality- Li & Kirkup
Men in China and UK felt more self confidence in computer skills than women and men more likely to express accessing computers is a male skill
Men played more computer games- exclusion
Negative gender inequality- Arlaccki
Digital communication helps reproduce patriarchy through sex exploitation
Eg. Easier to communicate across the world to organise child brides going to home countries etc
Manosphere (collection of male websites promoting misogyny) transfers sexist views and encouraged young boys to share fantasies of rape and murder of women
Eg. Incels