Escorted vacations Flashcards
escorted vacation
is a prearranged journey to one or more destinations that typically includes transportation, accommodations, sightseeing, and other components—plus the services of a professional tour director or escort from arrival at the first destination to departure at the final stop on the itinerary.
independent tour
a prepaid vacation package that includes hotels, transfers, tours, meals and some airfare in some cases
Host vacation
Different hosts are available at each destination, they don’t travel with you but have a specific time to meet with them
Millennials
born after 1980 and Generation Z
Generation X and Y
born between 1965 and 1980
Baby Boomers
born between 1945 and 1965)
database marketing,
keeping detailed records of clients’ demographic and psychographic data to segment the market and target qualified prospects.
assertive question
Are you open to the idea of an escorted vacation?
Is meeting people usually an important part of your vacation experiences?
Are you bothered by all the stress that a fully independent journey like the one you’re proposing entails?
benefit
is the positive result that a feature brings to a particular client.
feature
is an inherent characteristic of a product or a service;
Knowing the destinations (and their seasonality) on an escorted vacation itinerary is an important part of
making a recommendation
A vacation package that includes the services of a professional tour director or escort from arrival to departure points on an itinerary is known as a(n)
escorted vacation
The top four reasons clients say they like escorted vacations:
1) friendships, 2) the tour director, 3) value, 4) unique experiences. 5) Security
Making a recommendation
involves three key skills: summarizing, presenting features and emphasizing benefits, and destination selling.
