Econs - 2.3, 2.4, 2.5, 2.6 Flashcards
market
- the market for a good or service consists of all those producers willing and able to supply it and all those consumers willing and able to demand it
demand
- willingness and ability of a consumers to buy a product at a given price level
demand - price rising (graph)
price rising = quantity demanded decreases
demand - price falls (graph)
price falls = quantity demanded increases (extends)
direction of slope - demand
slope downwards
factors affecting demand
- habits, fashions and tastes
- income
- price of substitutes / complements
- advertising
- government policies
- weather
- population
price ONLY influences ______
other factors influences _______
- price only influences movement along the demand / supply curve
- other factors influence the shift of the demand / supply curve
increase in demand
- shifts outwards
causes
- rise in price for compliments
- fall in price of substitutes
- increased advertising
- rise in population
decrease in demand
- curve shifts inwards
causes
- fall in price of substitutes
- rise in price of a complement
- reduction in advertising
- fall in population
normal good
- goods for which demand goes up when income increases and for which demand goes down when income is lower
eg. wants
inferior good
- goods that consumers buy less of to replace when income increases
eg. homecooked = restaurant
supply
- willingness and ability of firms to produce a product at a given price level
supply - price rises (graph)
price rises = quantity supplied increases (extends)
supply - price falls (graph)
price falls = quantity supplied decreases (contracts)
factors affecting supply of a product
- time
- weather
- opportunity cost
- subsidies (money from the government to reduce production costs)
- production costs
- discovery / depletion of resources
rise in supply
- shifts outwards
causes
- decrease in cost of production
- increase in the supply of resources
- other products become less profitable (opportunity cost)
- subsides
decrease in supply
- curve shifts inwards
causes
- rise in cost of production
- fall in the supply of resources
- other products become more profitable
- withdraw in subsides
- technical failures
market equilibrium
- quantity demanded and supplied of a product is equal
market disequilibrium
- quantity demanded is not matched with the quantity supplied
excess supply
- surplus
- price needs to fall
- persuade consumers to buy more
- persuade producers to contract their supply
excess demand
- shortages
- price needs to rise
- persuade consumers to reduce demand
- persuade producers to supply more
higher demand - graph
higher demand => higher equibilirum price => higher equibilirum quantity
higher supply - graph
higher supply => lower equilibrium price => higher equilibrium quantity
lower demand - graph
lower demand => lower prices => lower quantity