current trends and suggest probable future directions Flashcards
five key factors that will have an impact on HH over the past decade and likely to continue to influence in the near future are?
- continued development of new tech and music markets
- large scale global corporate consolidation of media industries
- expansion of illicit street economies
- america’s post civil rights appetite for racially stereotyped entertainment
- acceptance of violence and sexually explicit misogyny as ‘valued cultural products’
what will continue to have sig role in future?
technology
current suggest most common way, worldwide, to access music videos is thru?
Youtube and other forms of online viewing
impact of tech?
artists can become popular without being signed by record companied through smart use of social media
Overall, HH sales?
decreasing over past few years
wealth?
through continued promotion of commercial products and through product placement and endorsements
now rap artists extremely wealthy
current trend of ‘white’ rappers will?
probs continue into future, as media org endorse them and continue to make profits from sales and associated products
what image personified by artists another trend?
‘hustler’ image
what is hustler image?
stereotypical image of street criminal involved in various forms of violence and criminal activity perpetuation by a no. of rap artists
internet trend?
practice of ‘internet banging’, rappers insult each other online, another trend helped to solidify their hustler and thug images
what acceptance will continue?
hyper-sexuality as a valued product as trend will continue as long as consumers willing to buy it
sexualisation of women will continue