Chapter 7 - Mental Imagery and Cognitive Maps

Question 1

perception

Answer 1

bottom up and top down processing

Question 2

mental imagery

Answer 2

mental representation of stimuli that are not present – it’s knowledge driven

Question 3

visual imagery, auditory imagery

Answer 3

mental rep of something you can see or hear

Question 4

spatial ability

Answer 4

stem disciplines

Question 5

images

Answer 5

disappear quickly

Question 6

mental rotation

Answer 6

you know this

Question 7

analog code

Answer 7

theory that we store an image that closely resembles the physical object (vinyl records vs. cd)

Question 8

propositional code

Answer 8

theory that imagery is stored as abstract language like representation - Pylyshyn - supporter of propositional (cd vs. vinyl)

Question 9

pitch

Answer 9

sound characteristic from low to high (pitching a high ball)

Question 10

timbre

Answer 10

tone quality (qualitimbre)

Question 11

3 factors affecting distance estimates in cognitive maps

Answer 11

farther apart if there are other cities in between

categorize things that are similar as being closer together - same as border - something across a border must be further apart than a city of same distance in the same country

landmark closer than a non-landmark address

Question 12

heuristic

Answer 12

processing strategy / mental shortcut used to simplify problems

Question 13

rotation heuristic

Answer 13

figure that is tilted iwll be remembered as being more vertical ormore horizontal

Question 14

alignment heuristic

Answer 14

lining up geographical locations as more lined up than they are

Question 15

spatial framework model

Answer 15

when we are in an upright position - we emphasize above/below - vertical is important b/c of gravity

Question 16

situated cognition approach

Answer 16

we make use of helpful info in the immediate environment or situation while we are doing something - to help us learn