Chapter 5 Flashcards
culture
an established coherent set of beliefs, attitudes, values, and practices shared by a large group of people
power
the ability to influence or control people and events
co-cultural communication theory
the people who have more dominant power within a society determine the dominant culture because they get to decide the prevailing views, values, and traditions of the society
co-cultures
they have their won cultures that co-exist within a dominant culture
prejudice
stereotypes that reflect rigid attitudes toward groups and their members
stereotype content model
prejudice centers on two judgements made about others: how warm and friendly they are, and how competent they are
benevolent prejudice
occurs when people think of a particular group as inferior but also friendly and competent
Hostile prejudice
happens when people have negative attitudes toward a group of individuals that they see as unfriendly and incompetent
individualistic cultures
people tend to value independence and personal achievement
collectivistic cultures
people emphasize group identity, interpersonal harmony and well-being of ingroups
high-context cultures
such as in China, Korea, and Japan, people use relatively vague and ambiguous language and even silence to convey important meaning
low-context cultures
people tend not to presume that others share their beliefs, attitudes, and values
uncertainty avoidance
cultures vary in how much they tolerate and accept unpredictability
display rules
guidelines for when, where, and how to appropriately express emotions
power distance
the degree to which people in a particular culture view the unequal distribution of power as acceptable
Masculine cultures
place importance upon personal ambition, competition, assertiveness, and material gain as core values
monochromatic time orientation
people who view time as a precious resource. You may view time as a gift you give others to show your affection, or as a tool for punishing someone
feminine culture
emphasize personal connections to other, relationship health, quality of life, and concern for the poor and the elderly
polychronic time orientation
don’t view time as a resource to be spent, saved, or guarded. They don’t consider the time of day
intercultural communication competence
the ability to interpersonally communicate in an appropriate, effective, and ethical fashion with people from diverse backgrounds
world-mindedness
you demonstrate acceptance and respect toward other cultures, beliefs, values, and customs
ethnocentrism
the belief that one’s own cultural beliefs, attitudes, values, and practices are superior to others
Communication Accommodation Theory
people are especially motivated to adapt their communication when they seek social approval, when they wish to establish relationships with others, and when they view others’ language usage as appropriate
