Ch 7/8 Memory, Cognition, Language Flashcards
Herman Ebbinghaus
Created the nonsense syllable to study “pure” memory.
He devised a relearning method to measure how much he forgot over time
Noam Chomsky
1965
Behind every string of words people produce, called surface structures, there is a deep structure (abstract representation of the relationships expressed in a sentence)
Ann Premack and David Premack
Taught their chimp, Sarah, to communicate by placing different shaped chips, each symbolizing a word, on a magnetic board
Elizabeth Loftus
Explained why someone might “remember” a traumatic event that didn’t actually occur.
Suggest b/c books or psychotherapists that use guided imagination/ hypnosis. Denial is “evidence” of denial of truth
David Premack
Known for Premack’s Principle (ch6)
(List of behavioral preferences from most desirable to least desirable)
and teaching chimp to communicate
Benjamin Whorf
1956
Language determines how we think-
Language determinism
Auditory (acoustic) memory
Mental representations of information as a sequence of sounds
Tunes
Storage
The process of maintaining information in memory over time
Ex. Vacation from 2008
Visual memory
The mental representation of information as images
Ex. Best friends face
Maintenance Rehearsal
Repeating information over and over to keep it active in short term memory
Ex. Repeating a phone number
Elaborative rehearsal
A memorization method that involves thinking about how new information relates to information already stored in long- term memory
Ex. associating someone’s name to something you already know
Sensory registers
Memory systems that hold incoming information long enough for it to be processed further.
Ex. Temporary storage bin
Selective attention
The focusing of mental resources in only part of the stimulus field
Ex. Taking test
State dependent memory
Memory that is aided or impeded by a person’s internal state
Ex. Learn something while under influence, more likely to recall better if under
Context specific memory
Memory that can be helped or hindered by similarities or differences between the context in which it is learned and the context in which it is recalled.
Ex. Eyewitness of crime creates a mental map