7.3b Core Competences Flashcards

1
Q

Core competences definition

A

The unique abilities of a business that enable it to achieve a competitive advantage

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2
Q

What is a key strategy of core competences?

A

Outsourcing

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3
Q

Businesses must not assume what when it comes to core competences?

A

That they will remain as a permanent fixture

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4
Q

What are the three ways that Prahalad and Hamal outlined to assess whether something is a core competency?

A
  • Does it make a significant contribution?
  • Does is help to provide potential access to a wide variety of market?
  • Is it difficult for competitors to replicate?
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