5. Conformity: Asch's Research AO3 Flashcards
Outline a limitation of Asch’s research
Artificial situations/tasks - demand characteristics - generalisations
Name and issue of participants knowing they’re being studied
Demand characteristics
Why was Asch’s research artificial?
Line task was trivial - no reason not to conform
What are artificial tasks an issue?
Cannot generalise findings - consequences of conformity are important irl not just judging a line.
Outline a second limitation of Asch’s research
Ethical issues
Outline an ethical issue with Asch’s study
Naive participants deceived - thought the procedure was genuine - unknowns confederates
How could Asch get away with ethical issues?
Ethical cost is weighed against benefits of research - highlighting people’s susceptibility to group conformity & variable that affect it.