3.2.3 understanding the role and importance of stakeholders Flashcards
what is a stakeholder?
anyone who has an interest in a business
what is the difference between primary and secondary stakeholders?
primary are affected by the economic transactions of the business whereas secondary do not have a direct financial relationship with the business
what are the 6 main stakeholders?
shareholders, employees, customers, suppliers, creditors and the local community
what is a stakeholder map?
categorises stakeholders based on power and interest.
low P low I = monitor
low P high I = keep informed
high P low I = keep satisfied
high P high I = manage closely
what are some internal influences on a business’s relationship with stakeholders?
business objectives, management style and size/ownership of the business
what are some external influences on the business’s relationship with its stakeholders?
market conditions, power of stakeholder groups and government policies
how can a business manage its relationship with stakeholders?
clear communication and close consultation