21 Interviews Flashcards
what is a schedule standardized interview/
question wording and order is same for all respondents
what is non-schedule standardized interview?
info desired from respondents is same but working/order of questions not pre defined
what is non-standardized interview?
no prescribed questions
extent of structure and formality differs by?
if use pre-planned questions or schedule, way in which info is recorded, types of questions (choice of ansers vs open ended), extent of control by interviewer (direct convo or more informal exchange)
choice of structured vs unstructured depends on ____
type of info desired (basic data vs conceptualization/interpretation)
advantage of structured?
less time consuming, same info collected for all
disadvantage of structured?
response not recorded in respondent’s own words
advantage unstructured?
responses may have less bias thru interpretation, respondent has some input into research agenda
disadvantage unstructured?
may be more time consuming, not all same info collected for all
this method allows observation of non-verbal rxn, develop closer rapport, but requires travel time/cost for participants (unless skype)
in person, face to face
this method less costly/time consuming, important to establish credibility and trust
telephone
how does selection differ in quantitative and qualitative?
quant: random sampling
qual: select ppl most likely give desired insights
how to recruit?
contact, explain
things to consider for interview?
objective is to gain views of interviewee and not those reflecting interviewer (need ^ validity), need be sensitive/non-evaluative/alert, practice + interpersonal skills necessary to improve competence, may use multiple interviews for more in depth, audio/video recording allows for independent evaluation
what is schedule/answer checklist?
interviewer records gender/age, answers to questions generally during the interview and sometimes afterward (if recording might affect response), and this is less responsive to novel/unexpected turns in interview