1.1.3 MARKET POSITIONING Flashcards
1
Q
whats market positioning
A
The business decides where they want to position the product in the market with regard to price, quality, branding, and customer perception
2
Q
A
BUSINESS THEME 1 > 1.1.3 MARKET POSITIONING > Flashcards
whats market positioning
The business decides where they want to position the product in the market with regard to price, quality, branding, and customer perception