W3 - Jones et al Why are job seekers attracted to CSP?

Question 1

Corporate social performance

Answer 1

Refers to an organization’s principles, policies, and practices related to social responsbilities and stakeholders relationships

Question 2

Mechanisms ad key findings

Answer 2

Mechanisms mediating CSP’s influence:
- Anticipated pride
- Perceived value fit
- Expected treatment: signals prosocial orientation

Focus areas of CSP
- Community involvement: direct engagement with societal well-being
- Pro-environmental practices: sustainability efforts

Question 3

Hypotheses tested

Answer 3

1. Prestige and pride: CSP related to community involvement and environmental practices increase anticipated pride
2. Value fit: alignment betwee CSP values and individual values mediates organizational appeal
3. Employee treatment expectations: CSP signals prosocial orientation

Question 4

Studies and results

Answer 4

1. CSP improved org. attractiveness through anticipated pride and perceived value fit
2. Community involvement had stronger effects than pro-environmental practices
3. Community involvement enhanced attractiveness through perceived value fit and prestige
4. Pro-environmental practices were less impactful as mediators

In short:
Community involvement matters more than pro-environmental practices when it comes to attracting job seekers.

Question 5

Limitations

Answer 5

• Generalizability: participants were mostly young, limiting application to broader demographics
• CSP content differences: companies communicating CSP may simply share more information overall, influencing attractiveness regardless of CSP specifics