U1 AOS2/KK3: Business models Flashcards
Business MODELS
a plan that outlines how the business will run its operations to generate profit
5 types of business models
- online business
- bricks and motar business
- franchise
- importer
- exporter
- ONLINE BUSINESS define
no psychical presence which conducts its primary activated through the internet
- ONLINE BUSINESS strengths and weaknesses
S :
- easy 24/7 access for customers
- ▼ costs ☞ no rent, ▼ staffing
- global access
W :
- hard to build loyalty w customers
- risk for online fraud
- ONLINE BUSINESS
7 types of online business models
- advertising model
- affiliates model
- brokerage model
- merchant model
- subscription model
- information model
- community model
- bricks and motar def
a physical presence that clients/cust attend ignorer to purchase goods/services
- bricks and motar S+W
S:
- face to face interaction
- physical presence = builds trust
W:
- ▲ overhead costs
- less convent for busy customers
- franchise def
agreement where franchisor grants the franchise the rights to use its bus name and distribute its products/services
- franchise S+W
S:
- access to free training and marketing
- easier to make $ bc apart of an established bus
W:
-has to play % to franchisor of profits
-$$$$$$ to set up
- importer and exporters def
bus that buy and sells products across an International boarder
- importer and exporter S+W
S:
- make profits buy buying “low” selling “high”
W:
-must be susceptible to changes in macro environment