The Multi-Store Model(M) Flashcards
What is the Multi-Store Model?
A representation of how memory works in terms of three stores called sensory register, short term memory and long term memory
What is the sensory register?
The memory stores for each of our five senses such as vision (iconic sense) and hearing (echoic sense)
Coding in the iconic sensory register is visual and in the echoic sensory register is acoustic
How big is the sensory registers capacity?
Huge as there are Millions of receptors but the information lasts less than half a second
Who conducted the experiment about multi-store memory?
Atkinson and Shiffrin (1968, 1971)
What does Atkinsons and Shiffrins experiment explain?
How the memory flows through the memory system passing through 3 stores linked by processing
What happens in the sensory register?
Stimulus from the environment (e.g. A name) will pass into the sensory revisiter along with sights, sounds, smells ect
This part of the memory is in several stores for the five senses
What are the main stores in the sensory memory?
Iconic (visual- coded visually)
Echoic (sound/auditory- coded acoustically)
What is the duration and capacity in the sensory register?
Duration = less than half a second
High capacity
What process is key in the sensory memory?
Attention - to pass information into other stores
What is the capacity like in the STM?
Very limited
Stores a limited number of pieces of information before it begins it forget
How is the short term memory coded?
Acoustically
What is the duration of the STM?
Roughly 30 seconds- maintenance rehearsal allows the information to be passed onto the LTM
What is the duration of LTM?
Permanent memory store for rehearsed information over a long period of time
What is the capacity of LTM?
Unlimited
What expriment supported that LTM was unlimited?
Bahrick et al (1975) as participants could recognise the names and faces of their school classmates 50 years later