TEST 1 CHAPTER 3 Flashcards
Organizations that are affected by, and that
affect, their external environment
Open systems
Goods and services that organizations take in and use to create products or services
Inputs
The products and services organizations create
Outputs
All relevant forces outside a firm’s boundaries
External environment
The general environment; includes governments, economic conditions, and other fundamental factors that generally affect all organizations
EXAMPLE: Laws and Regulations, Economy, Technology, Demographics, Social Values
Macroenvironment
The immediate environment
surrounding a firm; includes suppliers,
customers, rivals, and the like
EXAMPLE: Rivals, New competitors, Customer, Substitute services or products, Suppliers
Competitive environment
Searching for and sorting through information about the environment
Environmental scanning
Information that helps managers determine how to compete better.
Competitive intelligence
The process of comparing an organization’s
practices and technologies with those of other companies
Benchmarking
A narrative that describes a particular set
of future conditions
• Best-case, worst-case
Scenario