Social Psychology Flashcards
Psychological arousal
Alertness and readiness to respond
Social facilitation
People perform in groups better than individually
Yerke’s Dodson Law
Increasing arousal increases performance up to a certain threshold and then decreases performance after it exceeds the threshold
Exceeding: too much stress
Social loafing
When a group decreases individual sense of responsibility, because others will hypothetically pick up the slack
Bystander effect
Diffusion of responsibility in a stressful situation where bystander feels they are not best equipt to intervien
Deindividualization
People lose self awareness in group setting and have low degree of responsibility
1. Anonymity 2. Diffused responsibility 3. Group size
Group polarization
Idea that being in a group with like minded people will make beliefs more extreme
Major contributing factors are informational influence and normative influence
Normative influence
To be linked in group , people are more likely to express dominant view point
Group think
Irrational decisions are made to prevent conflict and conformity
8 factors
Collective rationalization
Factor 1 of group think
Group ignores warnings and do not reconsider actions and beliefs
Excessive stereotyping
Negative view of outsiders or dissenters
Illusion of invulnerability
Excessive self confidence that increases risk taking
Illusion of morality
Members of group believe they are morally riteous and their cause outweighs their actions
Illusion of unanimity
Majority of views uncontested
Mindguards
Members of group protect cohesion by by filtering info out with problematic mindsets
Pressure on dissenters
Members are contstantly under pressure to not express beliefs against the group
Self censorship
Members with dissenting beliefs do not share them
Conformity
Someone changes their actions, beliefs or thinking to fit into the social norm
Congruence
Preexisting overlap between social norms and personal beliefs
Internalization/ conversion
When conformity actually leads to changes in beliefs
Compliance
When someone acts according to social norms but do not take on dominant beliefs
Solomon ash experiemnet
Example of conformity
Request related compliance
Agreeing to do something because someone asked
- used in marketing
- several techniques
Foot in the door technique
Ask for a small favor and then the actual favor
Door in the face technique
Ask a huge favor so that the actual favor seems small
Low ball technique
Offer something at a low price and then raise it last minute
Obedience
Change in behavior in response to demands from someone with more authority
Milgram experiement
The shock experiement to see how long the participant will continue to shock people with authority coercion
Zimbardo experiment
Stanford prison experiment evaluated obedience and relationship between arbitrary prisoners and guards
Norms
Spoken or unspoken rules about attitudes, behaviors, beliefs, and values in society
Social control
Ways that norms are taught, enforced, and perpetuated
Deviance
When someone does not follow a norm
Formal norms
Encoded somewhere and are typically laws with specific penalities for violating them