Social identity theory - ERQ Flashcards
Introduction of Social identity theory
Social identity theory (SIT) proposed by Tajfel and later developed by Tajfel and Turner (1971) to understand intergroup relations and group processes.
SIT is based on the assumption that individuals strive to improve their self-image by trying to enhance their self-esteem, based on either personal identity or through various social identities (in-groups/out-groups).
SIT is based on 4 main concepts which will be further discussed in the following essay.
Purpose of essay on evaluation
This essay will attempt to make an appraisal by weighing up the strengths and limitations of the social identity theory, with studies supported.
What is SIT based on?
Social categorisation
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STRENGTHS OF SIT
Supported by hundreds/high amounts of empirical studies
Demonstrates the role of social categorization in intergroup behaviours
Difference between personal identity and social identity
Explores how basic need to belong affects social interaction
Contributes to explanation of other areas of social psychology
E.g. stereotypes, conformity, groupthink, etc.
Explains intergroup conflict in situations where there is no need for conflict
Original SIT has been expanded on and continues to generate further research
WEAKNESSES OF SIT
Applications of SIT are restricted by the methodological limitations (e.g. low EV), unrepresentative samples and reductionist principles adopted in its supporting studies.
Self-esteem hypothesis is no longer central to SIT
Some studies indicate that increase in self-esteem from positive ingroup is too short to have long-term effects on personal identity
Social comparison to make ingroup superior does not change personal identity
Aim of SIT to favour situational factors rather than dispositional is not supported by evidence.
Platow et al. (1990) found that competitive participants showed greater ingroup favouritism than co-operative participants
What did Tajfel believe?
Tajfel believed that people have a tendency to identify with and fight for the interests of their groups - even when the groups are randomly assigned and devoid of any real meaning.
Tajfel wanted to demonstrate that even the most trivial and meaningless groups tend to inspire in-group loyalty and competitiveness, and thus carried out experiments based on what he called the minimal group paradigm.
Method of Tajfel
Schoolboys from Bristol were randomly allocated into groups (though they were told it was off a basis for a preference of artwork for Kandinsky or Klee).
Told they were participating in a decision making experiment
They individually assigned points based off a matrix to their group or another group.
They were allowed no face to face contact or communication.
Results of Tajfel
Boys tended to favour ingroup members over outgroup members (ingroup favouritism)
Boys maximised differences between groups (category accentuation effect), even if it was potentially disadvantageous to their own group
Conclusion of Tajfel
The idea of being in a group is enough to induce own group bias (minimal group paradigm)
Limitations of Tajfel
Unusual task in an artificial environment –> Lacks ecological validity
Might have been influenced by demand characteristics of the situation and acted in the way that they thought was expected of them.
Tajfel”s study has reduced this complex psychological phenomenon down to a very simple level, focusing just on minimal groups and performance of a simple experimental task.
Participants can”t be generalized to the wider population
All boys
Same age range & Country
Ethics:
Deception
Participants were told it was a study on decision making, when it was actually about group bias
Consent
Participants did not give informed consent as they did not know the true aim of the study
Tajfel connection to question
This study supports SIT because the participants showed ingroup favouritism and category accentuation effect, which is an intergroup behaviour and concept of SIT
Cialdini argument
Based on the concepts of the social self and the need for self-esteem, psychologist Cialdini came up with an interesting prediction - that we’ll closely identify with a particular social group when it is successful, but we’ll put a little distance between ourselves and the social group when it fails.
Cialdini tested this idea with a simple yet brilliant field study on football fans in American universities.
Aim of Cialdini
To investigate the tendency to associate one”s self publicly with successful others, referred to as “basking in reflected glory” (BIRG).
Cialdini method
This was a field study carried out on the campuses of 7 large American universities, which all had popular American football teams
Researchers recorded what clothing students were wearing the Monday after a big football match was played against a rival university
Researchers also called the students and asked them their opinion of their team’s performance
Results of Cialdini
Students were far more likely to wear clothing associated with their university (like a T-shirt with the school logo) if their university team won the football match
When asked to describe their team’s performance, students were more likely to use first person pronouns (ex. “We played a great game”) if the team won, and more likely to use third person pronouns (ex. “They didn’t play well as a team”) if the team lost