Social cultural and ethical influences 2

Question 1

Sponsorship

Question 2

What are the different types of sponsorship

Answer 2

Financial support
Clothing/equipment
Special Facilities

Question 3

What are the advantages and disadvantages of sponsorship to performer

Answer 3

Athletes can concentrate without worrying about money and receive free clothing

Performers may be required to attend events rather than resting or training for next competition

Question 4

What are the advantages and disadvantages of sponsorship to sponsor

Answer 4

Can raise profile and status to increase sales of product

Sponsors image can be damaged if performer does not perform well

Question 5

What are the advantages and disadvantages of sponsorship to sport or event

Answer 5

Receives additional funding which allows to develop coaching and community schemes

Rule changes can happen and so can timing of events

Question 6

What are the advantages and disadvantages of sponsorship to audience

Answer 6

More access to watch sport and improve spectator facilities

Sponsors tend to prefer high profile televised sports and minority sports find it harder to attract sponsors

Question 7

Media

Question 8

What are the different types of media coverage

Answer 8

Television
Social media
Newspapers
Radio

Question 9

Advantages and disadvantages of media coverage to performers

Answer 9

Develop reputation and promote themselves

Performers can abuse their status leading to fines and loss of sponsors

Question 10

Advantages and disadvantages of media coverage to sport

Answer 10

Increased money for equipment and coaching

Some sports may get more exposure than others. Minority sports get less exposure

Question 11

Advantages and disadvantages of media coverage to audience

Answer 11

Supporters can gain more knowledge and can get a better view of the action

Pay to view television make people unable to access certain events1

Question 12

Global events

Question 13

What are the advantages of being a host nation of an event

Answer 13

Home advantage
Increase national pride
Increased employment
Improved tourism

Question 14

Professional and amateur performers

Question 15

What are the differences between professional and amateur performer

Answer 15

Amateurs take part for enjoyment where as professionals compete for money

Amateurs main objective is to just participate where as professionals play to win

Amateurs train during spare time but professionals have to train all the time to be in prime condition