Section 14C - Seven Steps for Effective Communication Flashcards
List the seven steps that make both your written correspondence and speaking more effective.
1) Analyze your purpose and audience; 2) research the topic; 3) support your ideas; 4) organize and outline; 5) prepare a draft; 6) edit the draft; and 7) fight for feedback.
What are the four purposes of most Air Force writing or speaking?
To 1) direct; 2) inform; 3) persuade; or 4) inspire.
When communicating, determine the message you want to send (the what) and your purpose (the ____).
Why. (Your purpose will tell you what to emphasize and what your tone should be.)
Which communication approach should you use to describe actions you expect your audience to carry out?
The direct approach.
What should you emphasize in directive communication?
Clear, concise directions and expectations.
The ____ approach passes information to the audience.
Informative.
What should you emphasize in informative communication?
Clear, direct communication of accurate and adequate information tailored to the audience’s education and skill level.
What may be appropriate during informative communication to ensure the audience gets the message?
Audience feedback and interaction.
When should you use the persuasive approach when speaking or writing?
To sell your audience on a new idea, policy, product or change in current operations.
The inspirational approach is rarely used when speaking or writing in the military. (T/F)
False. (It’s frequently used. )
What should you emphasize in inspirational communication?
Your delivery and a thorough knowledge of your topic and you audience.
When speaking or writing, what should you draft to clarify your communication’s objective?
A purpose statement.
A purpose statement captures the essence of what you’re trying to do (your “bottom line”). How many sentences should it be?
One clear sentence.
How does developing a clear purpose statement help both you and your audience?
It helps you Focus, Organize, Clear, Understand and Support (FOCUS) as you develop your communication and it helps your audience FOCUS when you deliver your message.
What should you understand about yourself to help reach your communication goals?
Your own strengths and weaknesses.
Why should you know your organization when communicating?
So you can accommodate their views, capabilities or concerns.
In communication, receiving audiences fall into what four subcategories?
1) Primary receivers; 2) secondary receivers; 3) key decision makers; and 4) gatekeepers.
Which audience subcategory includes the person you communicate with directly, either verbally or in writing?
The primary receiver.
In communication, who is included in the secondary receiver audience subcategory?
People you communicate with indirectly through the primary receivers.
Which audience subcategory includes the most powerful members of the audience?
Key decision makers. (Knowing who they are will help focus your attention and delivery.)
Which audience subcategory includes the most powerful members of the audience?
Key decision makers. (Knowing who they are will help focus your attention and delivery.)
____ are the people in the chain who review a communication before it reaches the intended audience.
Gatekeepers. (Knowing who they are and what they expect can save you embarrassment and help ensure your process.)
How can you avoid letting rank be a barrier to communication?
Treat everyone as communicative equals and be candid, direct and respectful to all.
Smooth out your communication by using career-field specific jargon and acronyms whenever possible. (T/F)
False. (Avoid excessing use of jargon and acronyms. Don’t overestimate the knowledge and expertise of your audience, but don’t talk down to them, either.)
What communication traps can inadvertently exclude members of the audience?
References to race, religion, ethnicity or sex - for example, when designing your visual support. (Be inclusive and adhere to good taste and sensitivity.)
Why do speakers have an advantage over writers regarding tone when communicating tone?
Speakers can use gestures, voice and movements to help communicate tone. (Writers should remember nonverbal signals aren’t available.)
The first rule of writing is to be polite. Forego anger, criticism and sarcasm in favor of reason and persuasion. (T/F)
True. (Be courteous. Don’t deliberately embarrass anyone.)
How can using pronouns (when appropriate) help your communication?
It personalizes your communication, crates rapport, shows concern, keeps the audience involved and helps avoid monotony.
Instead of using “I,” “me” and “my” when communication, which pronouns should you choose?
“You,” ‘yours,” “we,” “us,” and “our.”
Avoid using “I” as the first word of an opening sentence. When could you start two sentences in a row with “I” or “We”?
To hammer home a point.
Your audience appreciates sincerity and honesty. How can you cultivate a positive tone?
Give praise when it’s due; acknowledge acceptance before focusing on improvements; and express criticism as helpful questions, suggestions, requests and recommendations or clear directives, not as accusations.
Research your topic to support your communication goals. What are the five steps for effective research?
1) Review the purpose and scope of the overall project; 2) assign a deadline for the research; 3) ask the boss; 4) determine what you know about the topic; and 5) determine where to look for information.
Sometimes your may need to do preliminary research just to scope out the effort required for your communication goal. (T/F)
True. (Sometimes the purpose and stop evolve as you learn more.)
Why should you assign a deadline to finish your communication research?
To ensure you don’t run out of time for the other steps.
To save some time, who should you ask for suggestions on where to start with a research project?
Your supervisor.
Though you should first look to your own knowledge about a research topic, what should you guard against while doing so?
Your own biases.
List some sources of information for your research project.
Coworkers, base personnel, office files, references, computer network references, the Internet and library.
Name five common types of evidence you’ll use to support your ideas when communication.
1) Definitions; 2) testimony; 3) statistics; 4) facts; and 5) explanations.
A(n) ____ is the precise meaning or significance of a work or phrase.
Definition.
In communication, what is considered testimony in support of your claim?
The comments of recognized authorities including direct quotations or paraphrases.