Research Methods Flashcards
Definition of the experimental method.
- Manipulation of variables
- Tests hypotheses
- Tests cause and effect
Strengths and limitations of the experimental method.
+ -> more objective that a correlation/questionnaire (not open to interpretation)
- -> lacks ecological validity
Definition of a lab experiment.
- A controlled/artificial environment
- Directly manipulated IV’s
- High levels of control
Strengths and limitations of a lab experiment.
+ -> less chance of extraneous variables (high levels of control), higher reliability
- -> lacks ecological validity, higher chance of social desirability (lacks construct validity)
Definition of a field experiment.
- A natural environment
- Directly manipulated IV’s
- Some situational variables are controlled
Strengths and limitations of a field experiment.
+ -> high in ecological validity, lower chance of demand characteristics
- -> higher chance of extraneous variables, less reliability
Definition of a quasi experiment.
- Naturally occurring IV’s (not directly manipulated)
- Lab OR field environment
Strengths and limitations of a quasi experiment.
+ -> high in ecological validity, more ethical (less manipulated)
- -> higher chance of individual differences, higher chance of extraneous variables, less reliable
Definition of an observation.
- Researcher watches and records participants behaviour
- Doesn’t manipulate variables
Strengths and limitations of an observation.
+ -> high in ecological validity, less chance of social desirability
- -> less objective, doesn’t test cause and effect
Definition of a structured observation.
- Planned out
- Predefined coding categories
Strengths and limitations of a structured observation.
+ -> easier to record, easier to establish inter-rater reliability
- -> reductionist, can reduce validity, open to observer bias
Definition of an unstructured observation.
- Not planned out
- Recording everything observed during the observation
Strengths and limitations of an unstructured observation.
+ -> increases validity, applicable to a wider range of contexts
- -> harder to record, harder to establish reliability, open to observer bias
Definition of a naturalistic observation.
- Observe participants in their natural environments
Strengths and limitations of a naturalistic observation.
+ -> high in ecological validity
- -> lower in reliability
Definition of a controlled observation.
- Conducted in a lab-type setting
Strengths and limitations of a controlled observation.
+ -> higher in reliability
- -> lower in ecological validity
Definition of a covert observation.
- Participants don’t know they are being watched
Strengths and limitations of a covert observation.
+ -> increases validity, less social desirability
- -> increases ethical issues
Definition of an overt observation.
- Participants are aware that they are being watched
Strengths and limitations of an overt observation.
+ -> reduces ethical issues
- -> decreases validity, higher chance of social desirability
Definition of a participant observation.
- Observer is taking part in the activities
Strengths and limitations of a participant observation.
+ -> only way to observe behaviour (cults/gangs), greater accuracy and detail
- -> harder to remain objective, can influence behaviour, more ethical issues
Definition of a non-participant observation.
- Observer is not taking part in the activities
Strengths and limitations of a non-participant observation.
+ -> easier to remain objective, can’t influence behaviour, less ethical issues
- -> can’t observe certain behaviour, less detail and accuracy
Definition of event sampling.
- Every behaviour is recorded within a specific period of time (specified on a predetermined checklist)
Strengths and limitations of event sampling.
+ -> easier to record, easier to establish inter-rater reliability
- -> reductionist, lowers validity, open to observer bias, produces quantitive data
Definition of time sampling.
- Behaviour is recorded at specific time intervals (specified on a predetermined checklist)
Strengths and limitations of time sampling.
+ -> higher reliability
- -> could miss behaviours
Strengths and limitations of a questionnaire.
+ -> quicker with a large sample, more ethical (confidentiality)
- -> social desirability, higher chance of leading questions
Definition of closed questions.
- Predetermined set of responses
Strengths and limitations of closed questions.
+ -> easy to analyse
- -> decreased construct validity
Definition of open questions.
- No set of predetermined responses
Strengths and limitations of open questions.
+ -> increased construct validity
- -> harder to analyse
Types of closed questions.
- rating scales (labelled ends)
- likert scales (agree/disagree)
- semantic differential scales (opposing adjectives)
Strengths and limitations of interviews.
+ -> can double-check questions, body language, more detail
- -> social desirability
Definition of a structured interview.
- Predetermined set of questions asked
Strengths and limitations of a structured interview.
+ -> increased internal reliability
- -> social desirability
Definition of an unstructured interview.
- No predetermined questions
- Like a conversation
Strengths and limitations of an unstructured interview.
+ -> more detail, can continue the conversation on that specific topic
- -> social desirability