Questionnaires Flashcards
What are some of the practical advantages of using questionnaires ?
They’re quick and cheap
No need to train and recruit interviewers
The data is easy to quantify
What are some of the other advantages ?
Reliability
Hypnosis testing
Detachment and objectivity
Representativeness
Eliminates ethical issues
What are some practical disadvantages of questionnaires ?
Data obtained tends to be limited
It may sometimes be necessary to offer incentives
we can never know if the questionnaire was received
we can never know if the questionnaire was completed by the person it was addressed to
What are some other disadvantages of using questionnaires ?
Low response rates
Inflexibility
Cannot capture attitudes/emotion
detachment
lying/not answering seriously
imposes researchers meaning
no means by which to clarify meaning
