Powerpoint 1 contin Flashcards
The right price for a product or service depends on
the value it provides for acustomer
What are the two aspects of price
objective value and perceived value
Determines the price customers are willing to pay
perceived value
Value is not synonymous with ________
low price
How can you differentiate a product
by adding value
Turning a business idea/concept into a testable business model using customer reactions is
Customer Discovery
When you think of Customer Discovery you have to think of
Does anyone want it and are there enough people who want it
Key questions in the development process include
- Have we identified a problem the customer wants solved?
- Does our product/service solve the problem or need
- Is so, do we have a viable and profitable business model?
- Have we learned enough to go out and sell?
You have a repeatable scaleable business model if you
eneract with a product more than you “toothbrush” (more than 2-3 times a week) if you do you will make money
What is it if the business gets their money before the customers get the product
Customer funded business