Pestle Flashcards

1
Q

What is PESTLE

A

Is a framework for assessing the key feature of the external environment in which a business operates.

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2
Q

Political

A

Competition policy
Industry regulation
Government spending and tax policies
Business policy and incentives

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3
Q

Economic

A

Interest rates
Exchange rates
Consumer spending and income
Economic growth

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4
Q

Social

A

Demographic change
Impact of pressure groups
Consumer tastes and fashions
Changing lifestyles

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5
Q

Technological

A

Disruptive technologies
Adoption of mobile technologies
New production processes
Big data and dynamic pricing

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6
Q

Legal

A

Employment law
Minimum wage
Health and safety laws
Environment legislation

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7
Q

Environmental / Ethical

A

Sustainability
Tax practices
Ethical sourcing (supply chain)
Pollution and carbon emissions

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