(Page 88) Promotions Discount Flashcards
Promotions
Discounts, coupons, and promotions are like little treats that make people
excited about buying things.
Imagine you are in a candy store, and you see your favorite candy is on sale. You feel happy and think it’s a great deal, so you might buy it even if you weren’t planning to.
Here’s how these treats work in getting people to buy things:
- Feeling of Saving Money:
- Acting Quickly:
- Buying More:
- Feeling Special:
- Feeling of Saving Money:
When people see a discount or get a coupon, they feel like they are saving money.
Even if they spend money to buy the item, they still feel happy because they believe they got a good deal.
- Acting Quickly:
- Sometimes, sales or coupons are only good for a short time.
This makes people want to buy quickly so they don’t miss out. It’s like when you see a timer counting down; you want to act fast.
- Buying More:
Sometimes, a store says, “Buy one, get one free.”
This can make people buy more than they need because they think they are getting more for their money.
- Feeling Special:
Coupons that are just for certain people, like rewards members, make them feel special. It’s like getting an invite to a secret club.
Example Promotions
- First-Time Customer Discount:
- Refer-a-Friend Program:
- Seasonal Deals:
- Bundle Services:
- Loyalty Discounts:
- First-Time Customer Discount:
- First-Time Customer Discount:
Offer a small discount for first-time customers. It’s like saying “Welcome!” and can encourage people to choose your service.
- Refer-a-Friend Program:
Give a discount to customers who bring in new customers. It’s like giving a thank-you gift to your customers for helping your
business grow.
- Bundle Services:
If you offer more than just painting, like maybe fixing things or cleaning, you can make a package deal. It’s like offering a full meal deal instead of just one dish.
- Seasonal Deals:
Sometimes, certain times of the year are slower for business.
You can offer special prices during these times to get more work.
- Loyalty Discounts:
For customers who keep coming back or have big projects, you can give a little discount. It’s a way to say thank you and to keep them coming back.