Operational Objectives Key Terms Chapter 11

Question 1

Define operations managment

Answer 1

activities , decisions and responsibilities of the managing production and delivery of products and services

Question 2

Define Labour Intensive operations process

Answer 2

relatively high proportion of labour in the production is used compared to capital equipment e.g. hairdressing

Question 3

Define Capital Intensive process

Answer 3

uses a relatively high proportion of capital equipment relative to labour , e.g. bottling process

Question 4

What is a Supply Chain

Answer 4

series of activities involved in taking the initial resources to providing the final product

Question 5

What is an Operational Objective

Answer 5

target set for the operations functions . These objective should be SMARTER

Question 6

Give e.g. of an operational objective

Answer 6

improve the proportion of deliveries on time by 5% within two years

Question 7

Define a competitive advantage

Answer 7

superiority that a business possesses over its rivals that may allow it to achieve its objectives, such as e.g. increased market share of profitability