Module 27 (Judging) Flashcards

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1
Q

Cognition

A

mental activities associated with thinking, knowing, remembering, and communicating info

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2
Q

Metacognition

A

-“our thinking about thinking”
-Do you know what you know (and what you don’t know?) are you self aware about mental strategies you use?

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3
Q

Dual process view of reason

A

-Heuristic mode: unconscious, automatic, rapid
-Analytic mode: conscious, controlled, slow

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4
Q

Heuristics

A

“cognitive shortcuts”, fast/automatic choices brain makes, natural but consequential, (speedier but more error prone than algorithms)

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5
Q

Availability heuristics

A

estimating likelihood of an event by ease of which you can think of examples
Ex. are there more dogs or pigs on leashes in St. Louis?

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6
Q

Representation heuristic

A

judging likelihood of some instance by extent to which it matches a prototype (or stereotype) stored in memory; judging something by how “representative” it is of a given category
Ex. steve is shy/withdrawn w/ little interest in people. Is steve librarian, teacher, or lawyer?

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7
Q

Framing

A

info and choices can almost always be presented in more than one way
How choices are presented (“framed”) can sway judgments and decisions

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8
Q

Loss aversion

A

-we anticipate and feel loss more acutely than gains
-“Surgery has 20% mortality rate” vs “surgery has 80% survival rate”

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9
Q

Nudge

A

framing choices in way that encourages people to make beneficial decisions

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10
Q

Anchoring and adjusting

A

under conditions of uncertainty (about the price or value of something) we may default to anchor as a benchmark or initial estimate. If we feel the anchor isn’t accurate as an estimate, we will adjust our estimates in the direction we think appropriate (higher or lower)

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11
Q

Anchoring/Adjusting example (squash)

A

-Butternut squash experiment
-Survey 1: do you think butternut squash has more or less than 40 calories?
-How many calories do you think a typical squash actually has? (avg answer was 123.5 cals)
-Survey 2: do you think that butternut squash has more or less than 200 calories?
-How many calories do you think a typical squash actually has? (avg answer was 272.4 cals)

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12
Q

Confirmation bias

A

-the tendency to seek out (and prefer) info that supports our preexisting beliefs, and to ignore (or distort) contradictory evidence
-A mental shortcut (similar to heuristics) for both gathering and interpreting info
-Confirmation bias makes gathering and interpreting info more efficient by narrowing attention and limiting scope of our thought

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13
Q

Problem-solving strategies

A

algorithms, heuristics, insight

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14
Q

Algorithms

A

-methodical rules or procedures (a formula) that typically guarantees a solution or resolution to a problem
-ex. cooking: follow a recipe

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15
Q

Insight

A

a sudden realization of a problem’s solution (a-ha or eureka moments)

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16
Q

Problems with problem solving

A

fixation, mental set, functional fixedness

17
Q

Fixation

A

the inability to see a problem from a new perspective; an obstacle to problem solving

18
Q

Mental set

A

a tendency to approach a problem in one particular way, using habits/procedures that were successful in the past

19
Q

Functional fixednesss

A

-a type of mental set, tendency to view items in terms of their most typical functions
-Not always a bad thing, most life situations require conventional thinking

20
Q

Divergent thinking

A

a creative form of thought that expands the number of possible solutions by diverging from established/conventional associations, patterns, concepts, etc.