Kinds Of Data

Question 1

Primary data

Answer 1

Data collected directly by the researcher for the purpose of the investigation from experiments, interviews, observations
+ authentic data from ptps themself
- time, effort, preparation

Question 2

Secondary data

Answer 2

Data collected by someone who is not the researcher. It already exists in documents/ meta analysis
+ cheap/ easily accessed/ minimal effort
- quality unreliable/ might nog meet researchers aim

Question 3

Qualitative data

Answer 3

Expressed in words not numbers from interviews, unstructured observations and diaries
+ detailed/ broad scope/ external validity
- subjective interpretation/ hard to analyse

Question 4

Quantitative data

Answer 4

Expressed numerically, from experiments, statistics and questionnaires
+ objective/ simple to analyse
- narrow scope so lacks external validity

Question 5

Meta analysis

Answer 5

Researchers combine findings from multiple studies and other research
+ high external validity- applied across populations
- publication bias as researcher can select data that will fit their aim